Interview with Pietro Leemann - Joia Restaurant

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Skills You'll Learn

Promotion And Marketing Communications, Food Marketing, Marketing, Brand Management

Reviews

4.8 (2,861 ratings)
  • 5 stars
    81.75%
  • 4 stars
    15.86%
  • 3 stars
    1.88%
  • 2 stars
    0.13%
  • 1 star
    0.34%
EC
May 19, 2020

Really enjoyed this course, found it very in-depth and relevant to the food and beverage industry. My one note would be for some of the links in the last 2 weeks to be updated as they no longer work.

TH
Jul 13, 2020

I enjoyed the content and they way the professor presented the material. The PPT was of great assistance throughout the course. Unfortunately I could not load most of the interest or YouTube videos.

From the lesson
Tradition vs. Innovation
The role of tradition and innovation along the customer experience in the food and beverage industry. The value of brands in the tradition and innovation dilemma.

Taught By

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    Gabriele Troilo

    Associate Professor

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