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Drivers for Consumption

Course video 11 of 47

Here in Module 2 we look at the individual level and how individual choices can help or hinder progress towards a green economy. This module offers an increased understanding of patterns and levels of consumption; we will look at the drivers and theories of consumer behaviour and the limitations of working with consumer choice in isolation (e.g. rebound effect); and develop an understanding of how to measure the impact of consumption (e.g. carbon footprint).

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