3.1. Healthcare service industry & its unique marketing approaches

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Skills You'll Learn

Variable Pricing, Marketing, Hospital Management, Hotel Management

Reviews

4.7 (343 ratings)
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GS
Jan 1, 2017

A good course that can be used to gain a quick understanding of the characteristics of Healthcare and Hospitality Industry and the marketing challenges involved.

DT
Sep 28, 2020

The course was very informative. I enjoy completing the test that came with it because it forces you to remember thus understand what you learnt better!

From the lesson
How to successfully market a healthcare business?

Taught By

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    Sunmee Choi

    Professor of Service Management

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