The Continuum of Buying-Decision Behavior

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Skills You'll Learn

Market Research, Consumer Behaviour, Data Analysis

Reviews

4.4 (3,444 ratings)
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S
Apr 9, 2020

Thank-you for the course. Amazing professor and his teaching style. Gained a lot of clarity and insight towards how to conduct research, choose a sample, frame hypothesis and avoid making errors.

AP
Apr 8, 2020

One of the best course to take in order to learn about what really goes inside the mind of a consumer while shopping. The course content, course instructor and layout all were really great.

From the lesson
Consumer Behavioral Fundamentals

Taught By

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    Shameek Sinha

    Professor

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