Basic Concept: Domination

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Reviews

4.7 (345 ratings)
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Great course.. a little bit abstract but definitely can challenge the way you think about products and services and how to market them.

Great course. The subject matter is very relevant to today's hyper digital world. The Professor is very knowledgeable.

From the lesson
Course Overview and Module 1 Digital Dominance of the Analog World

Taught By

  • Aric Rindfleisch

    Aric Rindfleisch

    John M. Jones Professor of Marketing

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