2-1 Understanding Digital Media

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Skills You'll Learn

Mobile Marketing, Social Media, Digital Marketing, Marketing Channel

Reviews

4.2 (1,569 ratings)
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BM

Oct 23, 2017

it was very very useful, a lot of important information. Hard exercises but awesome. the most course I enjoyed in this specialization. It's another world.You will really enjoy it a lot.

DS

Sep 11, 2019

I really enjoyed this class and learning more about the digital vortex of advertising and marketing that our modern society is subjected to every minute of the day. Highly recommend!

From the lesson
The Changing Landscape
In the second module, the instructor will discuss the impacts of digital media and information technologies on human communication in general and on marketing in specific.

Taught By

  • Mike Yao

    Mike Yao

    Associate Professor of Digital Media

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