Brand Equity

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From the course by University of Illinois at Urbana-Champaign
Marketing Management I
170 ratings
University of Illinois at Urbana-Champaign
170 ratings
Course 5 of 7 in the Specialization Value Chain Management
From the lesson
Module 3: Branding

Meet the Instructors

  • Hayden Noel
    Hayden Noel
    Assistant Clinical Professor
    Department of Business Administration, College of Business

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