2-1.7 Online Video Marketing

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Skills You'll Learn

Digital Marketing, Social Media, Content Marketing, search marketing, Brand Communication

Reviews

4.6 (2,904 ratings)

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JJ

Aug 30, 2020

I think this course is much better than the Digital Media and Marketing Principles course. It gives us the opportunity to create our own digital marketing strategies and the reasons behind our choices

H

May 24, 2020

It's a great course for anyone who wants to pursue a career in digital marketing. It has provided me with clarity about each media channel and different ways to work on each to get maximum return.

From the lesson

Online and Video Marketing

In this module, you will learn key concepts and tactical considerations in managing online advertising, search optimization, content-based marketing, and CRM to discover and reach prospective consumers. 

Taught By

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    Mike Yao

    Professor of Digital Media, Department Head

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