3.2 - Definición de la estrategia de marketing: tácticas a corto plazo frente a tácticas a largo plazo.

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From the course by IE Business School
El plan de marketing
38 ratings
IE Business School
38 ratings
Course 4 of 5 in the Specialization Estrategia de marketing
From the lesson
Implementacion del marketing mix

Meet the Instructors

  • Ramon Diaz-Bernardo
    Ramon Diaz-Bernardo
    Associate Professor
    Marketing

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