3.0 Why differentiation?

Loading...
View Syllabus

Skills You'll Learn

Market Segmentation, Marketing Process, Positioning (Marketing), Value Proposition

Reviews

4.5 (699 ratings)
  • 5 stars
    63.94%
  • 4 stars
    23.03%
  • 3 stars
    9.15%
  • 2 stars
    2%
  • 1 star
    1.85%
SM
Aug 24, 2017

a real valuable source of learning positioning and really talented and well educated instructors , my only concern is that Citroen case study that there was no eng subs at all

MM
Jul 7, 2016

If you want to have a clear map about marketing proccess especially marketing strategy, this MOOC is a must-have course.

From the lesson
Differentiation and Value Proposition

Taught By

  • Placeholder

    Ignacio Gafo

    Professor

Explore our Catalog

Join for free and get personalized recommendations, updates and offers.