Importance of Content in Social Marketing

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Skills You'll Learn

Social Media Marketing, Social Media, Marketing Strategy, A/B Testing

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4.7 (736 ratings)
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RR

Feb 17, 2017

This Course is excellent and especially Prof Randy had put in a lot of effort to give this amazing series of Mooc on Social marketing. I highly recommend these Moocs

JM

Mar 12, 2016

This is great course. It has a lot of high quality content. This is really cool for anyone who wants to be succed with social marketing in the digital world.

From the lesson
Content Strategy
In this module, you will learn why content is an important component in social marketing. A panel of experts will debunk the paid/owned/earned media riddle and replace it with an integrated who/what/where approach.

Taught By

  • Randy Hlavac

    Randy Hlavac

    Northwestern University & CEO of Marketing Synergy, Inc

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