Importance of Content in Social Marketing

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Skills You'll Learn

Social Media Marketing, Social Media, Marketing Strategy, A/B Testing

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4.7 (716 ratings)
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JM

Mar 12, 2016

This is great course. It has a lot of high quality content. This is really cool for anyone who wants to be succed with social marketing in the digital world.

DS

Jul 18, 2017

Awesome course! Loved every minute of it. Solid information that isn't diluted or weak. Actionable and valuable to say the least.

From the lesson
Content Strategy
In this module, you will learn why content is an important component in social marketing. A panel of experts will debunk the paid/owned/earned media riddle and replace it with an integrated who/what/where approach.

Taught By

  • Randy Hlavac

    Randy Hlavac

    Northwestern University & CEO of Marketing Synergy, Inc

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