Social IMC Strategy

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Skills You'll Learn

Social Media Marketing, Social Media, Marketing Strategy, A/B Testing

Reviews

4.7 (882 ratings)
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    17.46%
  • 3 stars
    3.85%
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  • 1 star
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RR

Feb 17, 2017

This Course is excellent and especially Prof Randy had put in a lot of effort to give this amazing series of Mooc on Social marketing. I highly recommend these Moocs

JM

Mar 12, 2016

This is great course. It has a lot of high quality content. This is really cool for anyone who wants to be succed with social marketing in the digital world.

From the lesson
Social Integrated Marketing Communications (IMC)
In this module, you will learn an overview of the social integrated marketing communications strategy and how it is deployed. You will also learn tips to get your content to go viral and how to keep an audience coming back with gamification.

Taught By

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    Randy Hlavac

    Northwestern University & CEO of Marketing Synergy, Inc

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