Fundamentals of Social Media Advertising Overview

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Skills You'll Learn

Social Media Marketing, Brand Management, Campaign Management, Ad Management

Reviews

4.8 (1,776 ratings)

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MN

Aug 1, 2022

Great course. I learned a lot and I appreciate how detailed it was. I am glad we had an opportunity to write our own creative brief and that it's not only theoretical but practical also.

RR

Feb 27, 2021

A lot of information but important and well organized. Find the Coursera website poorly organized. The Forums and Discussions are ridiculous as many posts and requests are month's old.

From the lesson

Introduction to Social Media Advertising

In week 1, you will learn why and when you should invest in paid advertising as well as the five components that make up a paid social media ad.

Taught By

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    Daniel Kob

    Marketing Leader & Entrepreneur

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