Why are Fans Loyal?

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Northwestern University
4.8 (115 ratings) | 3.7K Students Enrolled
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4.8 (115 ratings)
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MA

Jun 09, 2019

Good informative course explaining details of sport marketing. Extremely helpful for countries such as India where sport leagues are new in-thing!

MS

Aug 16, 2019

I loved this class. Such a blessing that Professor Candy Lee took time to curate guest speakers and provide awesome content. Thanks!

From the lesson
Fandom and loyalty

Taught By

  • Candy Lee

    Candy Lee

    Professor

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