Course overview and introduction

View Syllabus

Skills You'll Learn

Competitor Analysis, Value Proposition, Porter'S Five Forces Analysis, Customer analysis


5 (24 ratings)
  • 5 stars
    23 ratings
  • 4 stars
    1 ratings

Oct 07, 2019

Excellent course about strategic management. ou will have all the information you need in this course, one of the best I studied in this domain. A must have for any manager.


Oct 17, 2019

The lectures were very informative and easy to understand.

From the lesson
The importance of value for competitive strategy

Taught By

  • Associate Professor Ralf Wilden

    Associate Professor Ralf Wilden

    Department of Marketing

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