Week 2 outline

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Skills You'll Learn

Competitor Analysis, Value Proposition, Porter'S Five Forces Analysis, Customer analysis

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4.8 (225 ratings)

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VB

Jan 20, 2021

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Well presented and relatively easy to understand the concepts. Suggested reference materials are excellent readings for context.

HS

Jan 30, 2021

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Very good insights, very informative, excellent course well presented and relatively easy to understand. Thank you Sir =)

From the lesson

Know your Customers and Competitors

Taught By

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    Associate Professor Ralf Wilden

    Department of Marketing

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