Customer Segmentation Strategies

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Skills You'll Learn

Competitor Pricing Models, Pricing Strategies, Pricing to Competition, Price Discrimination, Market Segmentation

Reviews

4.8 (169 ratings)
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AH

Jan 14, 2019

I have added new information to me, it was an excellent course and I would like to complete another course. and I would to thank all teachers

RN

Aug 18, 2019

The course provides real life examples, case studies. It was very helpful!

From the lesson
Implementing Price Discrimination in Competitive Markets

Taught By

  • Jean Manuel Izaret

    Jean Manuel Izaret

    Senior Partner and Managing Director, Leader of BCG’s Global Pricing Practice
  • Ronald T. Wilcox

    Ronald T. Wilcox

    NewMarket Corporation Professor of Business Administration & Senior Associate Dean for Degree Programs
  • Thomas Kohler

    Thomas Kohler

    Associate Director, Pricing

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