IT Strategy Brief: The Customer Journey

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Reviews

4.5 (284 ratings)
  • 5 stars
    66.54%
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  • 1 star
    1.40%
LM

Sep 23, 2019

quick and easy, makes you start working right away in the correct manner, making sure every effort gets a positive result.

AO

Mar 03, 2018

This course helped me understand process design, user stories and business model canvas to integrate with IT system.

From the lesson
How do you define a customer-centric strategy you can actually execute?
To do strategic IT, you’ve got to have a strategy! Ideally, you need one that’s easy to understand and use as a clear basis for action. That’s what you’ll learn this week.

Taught By

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    Alex Cowan

    Faculty & Batten Fellow

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