Beyond Period 2

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Skills You'll Learn

Predictive Analytics, Customer Analytics, Regression Analysis, Marketing Performance Measurement And Management

Reviews

4.6 (10,648 ratings)

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  • 3 stars
    5.68%
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  • 1 star
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FA

Mar 6, 2016

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Excellent couse on "Customer Analytics", my first ever. Excellent teaching quality and the video-lectures are with the Wharton stamp. I am excited to complete the "Business Analytics Specialization".

PJ

Feb 2, 2020

Filled StarFilled StarFilled StarFilled StarFilled Star

The course is very good. I have learned a lot from the course. A lot of interesting topics and help me to under the marketing. I will for sure continue learning more courses from this specialization.

From the lesson

Predictive Analytics

Taught By

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    Eric Bradlow

    Professor of Marketing, Statistics, and Education, Chairperson, Wharton Marketing Department, Vice Dean and Director, Wharton Doctoral Program, Co-Director, Wharton Customer Analytics Initiative

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    Peter Fader

    Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative

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    Raghu Iyengar

    Professor of Marketing

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    Ron Berman

    Assistant Professor of Marketing

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