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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,498 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

SJ

Aug 15, 2017

All in all, it was a good course to begin with the neuroscience aspect of marketing. However, it was a bit more focused on consumer neuroscience rather than its marketing aspect.

AS

Mar 30, 2020

Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.

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626 - 650 of 889 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Thiago G

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Jan 24, 2023

Excellent

By Think F

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Jul 27, 2022

Liked it!

By PAULINA A M O

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Jul 9, 2022

EXCELENTE

By Jose F H

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Jun 20, 2022

Excellent

By Mohit G

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May 16, 2020

Excellent

By Fernando V

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May 11, 2020

Excellent

By Fernanda C P d S

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Aug 6, 2019

Excelent!

By Murat T

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Aug 22, 2018

Excellent

By Ismael A D L O

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Jul 30, 2017

Excelent.

By Esteban f v c

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May 5, 2017

muy bueno

By Mary R

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Apr 26, 2021

love it!

By Diego C

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Sep 30, 2020

Amazing!

By Marina J

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Oct 26, 2024

Gostei!

By Andrea C C A

•

Apr 24, 2024

Valioso

By Zarar K

•

Jul 4, 2023

amazing

By Katya L G V

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Sep 30, 2021

Amazing

By Sanaullah S

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Sep 10, 2020

awesome

By Adriana B Z F

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Jul 23, 2019

Love it

By sameer g

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Jul 21, 2022

Superb

By Mo. Z H

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Apr 25, 2021

thanks

By sibani m

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Sep 9, 2020

Niceee

By Cesar J

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Aug 23, 2019

Great!

By Roberto R

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Oct 5, 2016

thanks

By Claudio M

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Dec 13, 2019

Nice!

By Victoria M R

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Sep 25, 2019

GREAT