Use Google Forms for Marketing Surveys

35 ratings
Offered By
Coursera Project Network
In this Free Guided Project, you will:

Utilize Google Forms tools to set up a marketing survey.

Employ Google Forms development tools to design survey questions.

Design survey questions with question prompt settings based on user feedback.

Showcase this hands-on experience in an interview

Clock2 hours
CloudNo download needed
VideoSplit-screen video
Comment DotsEnglish
LaptopDesktop only

By the end of this project, you will create a Google Form for marketing research. Google Forms is a free and easy way to conduct marketing research because it is easy to share links, data is generated into an organized Google Sheet, and it is easy to respond to the survey on any type of device. The most notable ways Google Forms is used are customer surveys, suggestion box, and to grow a business email list. You will learn how to create a Google Form which will include features such as branding, email opt-ins, and questions based on the user’s previous answers. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.


This is a beginner level project, some knowledge of Google Forms and Google Sheets and marketing is recommended but not required.

Skills you will develop

Business developmentMarketingResearchEntrepreneurship

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Set up a Google Form

  2. Create survey questions

  3. Develop survey sections

  4. Create an email opt-in survey question

  5. Distribute the survey and read the results

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step



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Frequently asked questions

Frequently Asked Questions

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