Fundação Instituto de Administração
Machine Learning Aplicado ao Marketing Specialization

Give your career the gift of Coursera Plus with $160 off, billed annually. Save today.

Fundação Instituto de Administração

Machine Learning Aplicado ao Marketing Specialization

Transformação Digital no Marketing. Entenda como uma eficiente gestão de dados pode contribuir para melhoria do marketing de sua empresa.

Anderson França
William Hertz

Instructors: Anderson França

Get in-depth knowledge of a subject
Beginner level
No prior experience required
2 months
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
Beginner level
No prior experience required
2 months
at 10 hours a week
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

Placeholder

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Fundação Instituto de Administração
Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

Specialization - 4 course series

What you'll learn

Skills you'll gain

Category: Transformação digital em marketing
Category: análise de dados
Category: Marketing orientado a dados
Category: Organização data-driven

Introdução à Ciência e Engenharia de Dados

Course 230 hours4.4 (34 ratings)

What you'll learn

Skills you'll gain

Category: Big Data
Category: Ciência de Dados
Category: Engenharia de Dados
Category: Mineração de Dados
Category: Inteligencia Artificial

What you'll learn

What you'll learn

Skills you'll gain

Category: Aprendizado de Máquina
Category: Inteligência Artifical
Category: Marketing orientado a dados

Instructors

Anderson França
Fundação Instituto de Administração
10 Courses4,391 learners

Offered by

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

New to Data Analysis? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions