About this Specialization

В цифровой экономике навыки создания, запуска и развития технологических и IT-продуктов становятся одними из самых востребованных на рынке труда. В компетенции продакт-менеджера входят умение отслеживать тенденции и тренды, формирование продуктовых идей, проверка гипотез и прототипов, координация разработки, управление продуктовой командой, запуск и развитие продукта, а так же управление клиентским опытом. Специализация «Управление продуктом» позволит слушателям познакомиться с полным комплексом задач современного “продакта”, погрузиться в методологию анализа рыночных трендов и познакомиться с инструментами, доступными для эффективного управления продуктом
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approximately 6 months to complete
Suggested pace of 1 hour/week
Russian
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approximately 6 months to complete
Suggested pace of 1 hour/week
Russian

How the Specialization Works

Take Courses

A Coursera Specialization is a series of courses that helps you master a skill. To begin, enroll in the Specialization directly, or review its courses and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time. Visit your learner dashboard to track your course enrollments and your progress.

Hands-on Project

Every Specialization includes a hands-on project. You'll need to successfully finish the project(s) to complete the Specialization and earn your certificate. If the Specialization includes a separate course for the hands-on project, you'll need to finish each of the other courses before you can start it.

Earn a Certificate

When you finish every course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.

There are 4 Courses in this Specialization

Course1

Course 1

Трендвотчинг. Поиск трендов для перспективных продуктов

Course2

Course 2

Основы продакт-менеджмента

Course3

Course 3

CustDev: поиск, создание и развитие лояльных потребителей

Course4

Course 4

Управление клиентским опытом

Offered by

Placeholder

Moscow Institute of Physics and Technology

Frequently Asked Questions

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