About this Specialization

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Close more deals and improve the performance of any sales team. The Art of Sales Specialization is designed to make you more effective and efficient as you pursue your sales goals. Understand how to stand out in the crowd, attract customers, and build support for your initiatives within your company. Knowing how to “get to yes” is a crucial skill that can improve many facets of your life. Prepare to be tested, taught, and transformed as you learn to locate new customers and get great results.

Learner Career Outcomes
43%
Started a new career after completing this specialization.
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approx. 4 months to complete
Suggested 3 hours/week
English
Subtitles: English, Vietnamese
Learner Career Outcomes
43%
Started a new career after completing this specialization.
Shareable Certificate
Earn a Certificate upon completion
100% online courses
Start instantly and learn at your own schedule.
Flexible Schedule
Set and maintain flexible deadlines.
Beginner Level
Approx. 4 months to complete
Suggested 3 hours/week
English
Subtitles: English, Vietnamese

There are 4 Courses in this Specialization

Course1

Course 1

Customer Segmentation and Prospecting

4.7
stars
525 ratings
143 reviews
Course2

Course 2

Connecting with Sales Prospects

4.8
stars
186 ratings
43 reviews
Course3

Course 3

Sales Pitch and Closing

4.7
stars
151 ratings
29 reviews
Course4

Course 4

Building a Toolkit for Your Sales Process

4.7
stars
89 ratings
23 reviews

Offered by

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Northwestern University

Frequently Asked Questions

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  • Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

  • Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you only want to read and view the course content, you can audit the course for free. If you cannot afford the fee, you can apply for financial aid.

  • This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

  • Completion timing will vary based on your schedule, but most learners are able to complete the Specialization in about 6 months.

  • No pre-requisite knowledge is required. However, if you do have some familiarity with sales, you can skip through any content that you might already know and proceed to the graded assessments.

  • We recommend taking the courses in the order presented, as each subsequent course will build on material from previous courses

  • Coursera courses and certificates don’t carry university credit, though some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.

  • Upon completing the Specialization, you will be able to target and acquire the right customer for your business, and then get them to fall in love. You will be able to: run a high impact sales meeting, qualify a customer to see if they are a good fit, handle and respond to the most common sales objections, tell the right story at the right time to influence sales decisions, and present a sales pitch that is magnetic and full of panache.

More questions? Visit the Learner Help Center.