Emory University
Foundations of Marketing Analytics Specialization
Emory University

Foundations of Marketing Analytics Specialization

Inform Decision Making with Marketing Analytics. Leverage data and analytics to drive managerial decisions and marketing strategy

David Schweidel

Instructor: David Schweidel

21,460 already enrolled

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Get in-depth knowledge of a subject
4.3

(364 reviews)

Intermediate level
Some related experience required
1 month
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.3

(364 reviews)

Intermediate level
Some related experience required
1 month
at 10 hours a week
Flexible schedule
Learn at your own pace

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Taught in English

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Specialization - 6 course series

Meaningful Marketing Insights

Course 110 hours4.3 (281 ratings)

What you'll learn

Managing Uncertainty in Marketing Analytics

Course 210 hours4.3 (68 ratings)

What you'll learn

Skills you'll gain

Category: Basic Descriptive Statistics
Category: Data Analysis
Category: Microsoft Excel
Category: Marketing

Forecasting Models for Marketing Decisions

Course 311 hours4.4 (77 ratings)

What you'll learn

Survey analysis to Gain Marketing Insights

Course 45 hours4.5 (121 ratings)

What you'll learn

Introduction to Social Media Analytics

Course 59 hours4.3 (107 ratings)

What you'll learn

Marketing Analytics Capstone Project

Course 611 hours4.5 (29 ratings)

What you'll learn

Instructor

David Schweidel
Emory University
11 Courses64,447 learners

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