Grow your employees and your business

US businesses can access up to 500 scholarships for all Google Professional Certificates on Coursera, at no cost. Leverage world-class, industry-recognized skills training to help employees get the skills they need in data analytics, digital marketing & e-commerce, IT support, project management, and UX design.


Grow your employees and your business

How this program can help your business

All certificates are rigorous, online programs with hands-on experience that can be completed as part-time study, 5-10 hours a week for 3-6 months. With this program, you can:

Reskill your workforce for critical, open roles in your company

Help your employees grow within existing jobs with new skills and hands-on experience

Improve employee retention with new career advancement and professional development opportunities

Google Professional Certificates

  • Google Data Analytics Certificate
    Collecting, organizing and analyzing data helps your business draw new insights and guides important business decisions.
  • Google Digital Marketing & E-commerce Certificate
    Whether your business sells to customers or other businesses, your online presence matters. Employees will learn to attract and engage people online, grow customer loyalty, and build successful e-commerce stores.
  • Google IT Support Certificates
    Every business relies on hardware, networks, and infrastructure to connect teams and customers and to run smoothly, whether you have a store, office, or are remote. Building a strong IT support team keeps your company collaborating and running.
  • Google Project Management Certificate
    The ability to execute well, on time and on-budget can be key in multiple domains in your business. In this program, project managers will be ready to start, plan, and execute a project using traditional and agile project management approaches.
  • Google UX Design Certificate
    Building products and experiences for your customers is the mission of UX (user experience) designers. This program teaches UX design foundations, how to conduct user research, and design prototypes in tools like Figma and Adobe XD.

Get started

US businesses can access up to 500 scholarships for all Google Professional Certificates on Coursera. Upon successful validation, you will receive a confirmation email with onboarding details and access to your account. This offer expires on December 18, 2024. Eligibility and the number of scholarships are contingent upon business verification.

Frequently Asked Questions (FAQ)

A business owner or employee with authority to make decisions regarding supplementary learning for employees in the organization. By submitting the form, this individual is considered the administrator of the learning program.

No. This offer is limited to one administrator per business.

Your application will be verified by a third-party company, Trulioo, to ensure program criteria are met. Once your business is verified as a registered US business, the administrator will receive an email from Coursera outlining the next steps.

Businesses must be registered in the US and submit their EIN (Employer Identification Number). Your registered business name and EIN are verified through the IRS database by a third-party company, Trulioo.

Obtaining an EIN is easy and free.

The fastest way is to apply directly at the IRS website. If you are not comfortable sending information via the Internet, you can download IRS Form SS-4, and Application for Employer Identification Number and submit it via postal mail. Alternatively, you can receive your EIN by calling the IRS at 800-829-4933 from 7:00 a.m. to 10:00 p.m. local time (Pacific time for Alaska and Hawaii).

Please review this article published by the Small Business Administration, for additional information: What is an EIN and Why Is it Important (Small Business Administration)?

The verification process typically takes between 5 and 7 business days.

Once the signup form is received and your business is verified, the administrator will receive an email with instructions on distributing scholarships among employees. Employees should not sign up individually.

A scholarship gives your business access to the Google Professional Certificates. Scholarships are allocated based on the number of employees indicated on the signup form, up to 500 per business.

Scholarships are distributed based on the number of expected employees/learners indicated in your application at sign-up. Each business can receive a maximum of up to 500 scholarships.

If your business needs more than 500 scholarships granted as part of this free offer, please contact our partners at Google for more information.

Yes, existing Coursera customers are eligible for free access to the Google Professional Certificates through scholarships. Please get in touch with your Customer Success Manager for more information.

This opportunity is currently only available to businesses in the United States. This offer may become available to businesses outside of the U.S. at a later time.

Upon verification, your business will have access to the Google Professional Certificates until December 18, 2024.