When you enroll in this course, you'll also be enrolled in this Professional Certificate.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate from Goodwill Industries International
There are 4 modules in this course
You have begun your journey toward becoming a Career Coach or Navigator because you are passionate about helping people earn a good living and find fulfilling work. Now continue that journey in this second course in the Career Coach and Navigator Professional Certificate. This course will equip you with the skills and knowledge to recruit people, complete the intake process, assess a person’s skills, and work with the person to create an action plan.
By the end of the course, you will be able to:
1. Assist people in career exploration and development.
2. Help people identify personal interests that map to career goals and career possibilities.
3. Inform people of the programs, services, and resources available to them.
4. Identify barriers to employment.
5. Assist people in planning career moves and developing essential skills to help them be successful in the workforce.
6. Guide people towards sustainable career paths.
7. Assist people who desire to pursue a career, make a career change, or work towards career advancement.
To be successful in this course, no prior experience with career coaching or navigation is required; but we recommend completing the first course in the program so you can build on the knowledge and skills from that course here.
The ability to recruit potential clients is an essential skill for Career Coaches and Navigators. It involves identifying and reaching out to people who you think may benefit from your services, building a relationship with them, and helping them take steps toward improving their life. In this module, you will discover various outreach activities for recruiting participants and strategies for tracking your success using recruitment data.
Introduction to Career Coach and Navigator Professional Certificate•7 minutes
Introduction to Client Intake, Assessments, Skill Analysis and Planning•1 minute
What Are Outreach and Recruitment?•2 minutes
Community Events•3 minutes
The Power of Street Outreach/Grassroots Recruitment•2 minutes
Working with External Partners•4 minutes
Presentation Skills•4 minutes
Recruitment Strategies•4 minutes
Agility in Recruitment•3 minutes
Use of Technology Tools in Marketing and Recruitment•4 minutes
Building Engagement•6 minutes
Analyzing Recruitment Data•4 minutes
The Five Sectors Overview•2 minutes
Partnerships•5 minutes
Networking•3 minutes
6 readings•Total 90 minutes
Welcome to the Course•10 minutes
Virtual/Digital Outreach Case Study•30 minutes
Recruiting Adult Learners and Non-Traditional Students•5 minutes
Tracking Results Case Study•20 minutes
Understanding How the Five Sectors Work•20 minutes
Maintaining Connections•5 minutes
3 assignments•Total 90 minutes
Recruiting, Marketing and Outreach Quiz•30 minutes
Recruitment and Outreach Strategies Quiz•30 minutes
Strategies for Marketing and Recruiting Quiz•30 minutes
6 discussion prompts•Total 60 minutes
What virtual or digital outreach methods will you try?•10 minutes
What recruitment strategies do you use?•10 minutes
What are some ways that you can build engagement with your audience?•10 minutes
How will you analyze and track data?•10 minutes
What is your strategy for developing partnerships?•10 minutes
What types of career connections will you work toward?•10 minutes
Client Intake Business Process
Module 2•5 hours to complete
Module details
The purpose of the client intake process is to gather information about potential clients, including their needs and expectations, and to determine how you can best serve them. In this module, you will learn how to apply the coaching mindset to better understand the clients needs and expectations, create a client profile and manage the business of client intake.
What will you do to ensure success in managing your client load?•10 minutes
How will you cultivate trust and safety with your clients?•10 minutes
At what points on the client's journey do you anticipate providing the most support?•10 minutes
What time management issues have you experienced?•10 minutes
What project and case management strategies resonated most with you?•10 minutes
How will ensure your clients' information remains confidential?•10 minutes
Skills Assessment and Analysis
Module 3•5 hours to complete
Module details
Performing a skills assessment is the first step in a process that helps clients close their skill gaps. The assessment enables you to evaluate the clients' strengths and weaknesses, identify areas of opportunity, and develop strategies to address their needs. In this module, you will learn how to use critical thinking to uncover clients' goals and skills and compare and contrast various career assessment methods.
Aligning Skills to Career Goals Case Study•20 minutes
3 assignments•Total 90 minutes
Skills Assessment and Analysis Quiz•30 minutes
Client Interview Skills Quiz•30 minutes
Using Career Assessments Effectively Quiz•30 minutes
7 discussion prompts•Total 70 minutes
How will you build trust with clients?•10 minutes
What helped you uncover your career goals?•10 minutes
How will you apply criticial thinking to help clients discover their skills and career goals?•10 minutes
So many assessments! How do you maintain trust and rapport?•10 minutes
Which assessments would you select, and how will you use the analysis results?•10 minutes
How will you help clients identify their skills gaps?•10 minutes
How would you use the LMI to align the client's skills with the right career?•10 minutes
Planning and Designing Actions
Module 4•5 hours to complete
Module details
Working with clients to set goals that are both challenging and achievable helps them improve their lives. When clients have the motivation and conviction to follow through on their goals, they are more likely to achieve them. In this module, you will learn strategies for developing service plans, helping clients overcome barriers and keeping clients on track and accountable.
Goodwill Industries® has helped people go to work since 1902. We provide employment, job training and other community-based programs for people looking to advance their careers, build their skills and further their education. Learn more about our organization by checking out the list of resources below. Goodwill® is a registered trademark of Goodwill Industries International, Inc. (GII). All rights reserved.
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D
DB
5·
Reviewed on Dec 11, 2023
Excellent course that did a thorough job of introducing us to marketing and outreach activities. The final exam was challenging but a good opportunity to coalesce the material.
A
A
5·
Reviewed on May 26, 2025
I am very experienced and seasoned career coach with a masters degree who decided to get an extra credential and this is a solid course.
M
MJ
5·
Reviewed on Aug 15, 2023
This was an amazing course. I do not use a lot of case management skills in my job role and going through this course I learned a lot that will help me better serve my participants.
Frequently asked questions
What background knowledge is necessary?
High school diploma or GED' a passion to help people; basic computer skills and internet navigation experience; some knowledge of word processing, spreadsheets, presentations and email; typing skills
Who is this program for?
This program is for anyone interested in becoming a career coach or navigator. It may also be of interest to educators or human resource professionals who want to improve their ability to support people who are building skills and advancing careers.
What does a career navigator do?
A career navigator forms a trusting relationship with diverse clients as they move through their career journey. They work on the case management of clients and help them prepare for jobs and careers.
Is this course completely online?
Yes, it is completely online. You can access your lectures and readings anytime and anywhere via the web or your mobile device.
Which jobs does this program prepare for?
This program prepares you for jobs in career coaching, career navigation and career counseling that may be available in a wide array of industries and sectors.
Do I need to take the courses in a specific order?
We highly recommend taking the courses in the order presented, as the content builds on information from earlier lessons.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Certificate?
When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
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