What you'll learn

Plan and schedule social media posts using Adobe Express to stay consistent and organized.
Write engaging, on-brand captions that capture attention and reflect your voice with the help of AI-driven tools.
Adapt your designs for multiple platforms with Adobe Express to keep your look and message consistent.

Skills you'll gain

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

4 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

Learn more about Coursera for Business

logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

There are 3 modules in this course

Ready to give your social media a boost? In this short, hands-on course, you’ll use Adobe Express to plan and schedule posts, write captions that capture attention, and tailor content for different platforms. Through quick, practical activities, you’ll explore how to create consistent, engaging, and on-brand content with the help of AI tools and creative templates. Perfect for anyone looking to refresh their profile and start building a stronger, more cohesive online presence.

This module teaches learners how to plan and schedule content strategically by building a content strategy, timing posts effectively, and using Adobe Express Content Scheduler to publish consistently across platforms.

What's included

2 videos4 readings1 assignment

This module teaches learners how to craft effective social media text by developing brand voice, writing compelling captions, leveraging SEO, and practicing AI-powered caption creation in Adobe Express.

What's included

2 videos1 reading1 assignment

This module teaches learners how to tailor content for multiple platforms by understanding platform differences, resizing and translating designs in Adobe Express, and practicing these skills to ensure consistency and cultural relevance.