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Learner Reviews & Feedback for From Likes to Leads: Interact with Customers Online by Google

4.8
stars
3,874 ratings

About the Course

From Likes to Leads: Interact with Customers Online is the third of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

Top reviews

TH

Oct 4, 2022

Liked the specificity in approach to ensuring that you get the right contenct in front of your target audience. The course provided different ways to attain potential clients and keep them.

MN

Dec 16, 2024

Cindy is just the best instructor ever! I thoroughly enjoyed this course. I understood every concept with ease. And it was fun and engaging. Wish she taught all the courses on here:)

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526 - 550 of 780 Reviews for From Likes to Leads: Interact with Customers Online

By M A M

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Feb 24, 2023

intresting

By Md I A

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Jan 23, 2023

EExcellent

By Abiel K

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Dec 6, 2022

it is good

By Raphael O E

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Nov 5, 2022

Insightful

By Jefferson A D

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Oct 7, 2022

Excellent

By Shrey H

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Sep 29, 2022

very good

By Ahmed A A

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Sep 20, 2022

Excellant

By M T

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Sep 25, 2025

Excellent

By Malina S

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Jul 17, 2025

loved it!

By Jose G H

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Jul 15, 2025

Excelente

By ABDUL S R

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May 7, 2025

excellent

By B I D

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Apr 18, 2025

EXCELENTE

By Oscar A C

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Feb 9, 2025

Excelente

By Nguyễn T B D

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Dec 3, 2024

very good

By ali m

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Oct 19, 2024

I like it

By Yesenia F

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Aug 13, 2024

excellent

By 林嘉

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Oct 27, 2023

excellent

By Feras A

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Oct 12, 2023

VERY GOOD

By Tameezuddin S

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Sep 27, 2023

Excellent

By Zaheer A

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May 10, 2023

Excellent

By Nisha.R

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May 6, 2023

ggoodgood

By arnaldo a

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May 2, 2023

i love it

By Gabriela R

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Nov 14, 2022

excellent

By Jiawei H

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Oct 27, 2022

Awesome!

By Hưng N

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Oct 14, 2022

verygood