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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,030 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

SR

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

VF

Dec 16, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

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3351 - 3375 of 5,358 Reviews for Marketing in a Digital World

By Mohamed G

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Jun 6, 2016

this course is very nice

By Okonkwo K

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Sep 20, 2015

Great learning platform!

By Prajakta R J

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Jan 31, 2023

Best learning program.

By Sneha C

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Jan 25, 2023

It's very helpful study

By Sudeep S

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Apr 30, 2022

Poof dood goof GGG good

By Anya S V S

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Aug 23, 2021

very clear, very useful

By Ahmed E

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Aug 5, 2021

Very useful information

By Rissa W C

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Mar 1, 2021

Was very easy to follow

By Aleksander K

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Nov 24, 2020

Very interesting course

By Tenzinn T

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Nov 13, 2020

interesting course work

By Utomara J

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Sep 30, 2020

Interesting and great!!

By Santhosh K

•

Sep 18, 2020

very informative course

By Mr. A S

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Sep 5, 2020

good to learn from this

By Merehan A E M

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Aug 12, 2020

Vey professional course

By Apoorva m

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Jul 29, 2020

easy and understandable

By Prajakta D

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Jul 1, 2020

Very Interesting course

By Akshat G

•

Jun 15, 2020

Just one word "Amazing"

By Jobin J

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May 29, 2020

good and helpful course

By Rami A R E

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May 19, 2020

Very useful and amazing

By Dr A R U

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May 8, 2020

This Course was superb!

By Jaimie W

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May 7, 2020

Great section on price.

By Rishiraj K

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Nov 24, 2018

Good Course enjoyed it!

By Olga N

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Jul 31, 2017

I have learned so much!

By Jims H

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Jan 12, 2017

Well structured course.

By Niovi

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Jun 17, 2016

It was great! With real