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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,172 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

SS

Sep 26, 2020

Excellent course! I learned so much about fashion and luxury. All the videos and notes are extremely interesting and useful. Anyone who is interested in this subject should go for it.

KP

Apr 21, 2021

I am very much great full to Coursera that it gave me chance to learn so much with no investment. there so many thing that I learnt. Than you for every small knowledge and ideas that you shared.

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851 - 875 of 1,468 Reviews for Management of Fashion and Luxury Companies

By Peter M H I

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Jul 9, 2020

Has gained me valuable information

By Emanuela G

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Jun 22, 2020

Interesting and really informative

By Dhvani S

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Jun 15, 2020

such a good and informative course

By Manar E F

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Oct 13, 2017

The course is greatly informative.

By Елизавета А

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Oct 27, 2015

It was really new - thank you all!

By SHRIYA P

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May 26, 2021

Amazing course! very insightful!

By Biljana B

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Oct 27, 2020

Very interesting and informative!

By Salma M

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Oct 18, 2020

Very dynamic, which works for me.

By Yara Z

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Oct 13, 2020

Thank you! It was really helpful.

By Bernice B

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Mar 29, 2018

Really enjoyed taking this course

By Anna H

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Jul 18, 2017

Great!! Huge amount of knowledge!

By Marcella A C J

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Sep 25, 2016

This course is a luxury! amazing!

By Johann V

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Aug 23, 2024

Excellent course, very accurate.

By Sandra D

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Apr 19, 2020

Amazing, incredibly interesting!

By Deleted A

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Jan 25, 2018

Very useful and well structured!

By Benjamin B

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Sep 10, 2015

Amazing teachers, great content!

By Melissa K C

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Sep 16, 2023

I definitely learned a lot more

By Caterina F

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May 6, 2023

Very well made and educational.

By Diana T M

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Aug 28, 2022

Excelente curso, muchas gracias

By Kim T

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Jul 14, 2021

Very on-point and informative.

By Алёна О

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Jan 19, 2021

Many thanks! It was very useful

By Cameron B

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Oct 21, 2020

Very good and very informative!

By Chiara D G

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Jun 27, 2020

Great course, very well made it

By Sushmita A

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Jul 18, 2019

Great course. Very informative.

By Huo F

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Nov 16, 2017

I have learned a lot,thank you!