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Learner Reviews & Feedback for Research Proposal: Initiating Research by University of California, Davis
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About the Course
Market Research is a growing and important field that is used in many industries around the world. Given all the data that is collected whether by organizations, industries, social media, governments, etc., it’s important that someone can review and sift through all the noise to provide valuable insights. And that’s where you come in as a market researcher. This course will only scratch the surface and provide you a foundational understanding of this field.
In this course, you will be able to define market research and identify some tools used in the industry. You will be able to discuss the importance of secondary and internal research in terms of the planning process. You will be able to define what primary research is and identify the various ways to conduct primary research. You will be able to focus on an actual research plan or proposal for your peer review project. You will be able to compose a response to a request for a proposal or research plan and be able to address the various components of the proposal and package it in a professional manner.
Top reviews
RR
May 30, 2020
Nice one. It really helped me a lot in learning about market research. I have gained some new ideas from this course. Thank You.
AR
Jun 20, 2022
Great Course offered by University of California and Coursera gives a great indepth knowledge with hands on experience on the live projects with gives a great edge in the Research Analytical Field.
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By Cuong D
•Jan 10, 2022
i'm disappointed