May 26, 2018
I am enjoying the journey. I anticipate being a better digital marketer than ever before. Thank you for helping me to be better all the way around: personally, academically, and professionally.
Nov 05, 2017
This course is great because you get hands on experience with social listening tools. If you work in social media marketing and want to know more about listening, this class is worth the time.
By Josh G•
Jun 20, 2016
Thank you. Excellent information.
By Sarah I•
Dec 04, 2015
Parts of it seemed a bit salesy, but I really enjoyed the insights from Tressie Lieberman.
By Mohamed y a•
Nov 21, 2017
you must believe data no matter your guts tell you , social monitoring tools are the only thing you must build your entire assumption on it not your biased brain searching on google .
the whole science of business is built to decrease the risks of losing your money and time and social data monitoring is one of those decrease losing tools so don't hesitate to spend some money on it for the long run benefit .
By Steph L•
Mar 14, 2016
This course was informative. I especially loved the interview with Tressie from Taco Bell. I feel like I learned a lot from her. The only part I did not enjoy from this course was the Peer to Peer assignment. Don't get me wrong, the assignment was very informative. I love the concept of peer to peer assignments because I get to learn so much more in different sectors. However, socialmention.com was NOT working for me. It was very slow and I could not even load the page. I had to go to a cafe with high speed internet in order to load my keywords, hashtags, and influencers, but I couldn't until the last day (which is why I handed in my assignment late). Other than that, this course was (probably) better than the first one.
By Deleted A•
Dec 12, 2015
In this course, Randy Hlavac does a deeper dive into the importance of social media monitoring and gives a nice overview of some key social listening tools available on the market today.
By Edward A G•
Oct 04, 2017
Material was outdated, but that's understandable.
By Rivière M•
Feb 08, 2016
By Nicholas M•
Mar 17, 2016
The material is very Helpful
By Od S•
Sep 20, 2017
You should be more clear about the tools, add by writing how to use them, very clear and step by step because they are not familiar at all. They are so many and we need a guide. The videos are confused.
By Lilliana U d N•
Sep 20, 2016
Found difficult to use Semantria and IBM Bluemix. They were not user friendly and the videos were too limited, and did not show how to use the rest. It´s a shame that we are given 6 months to use, but no tools to take advantage of it.
By Alysia B•
Oct 20, 2016
I learned a lot in this course about all the ways one can find info online about your product/business. Some of the guest lecture videos didn't hold my attention all that well, but I'm glad we had their perspective.
Feb 21, 2017
A little bit ambiguous and vague, however it gets better in the next sessions in my opinion.
By Malak A•
Aug 24, 2017
This was a very informative course. I learned new ways to look up for influencers' on social media.
By Mira A N•
Jul 01, 2018
Very good and interesting. The videos would be good to be updated so you didn't have to get stressed when you didn't find the sites that was down.
By KAREN C•
Sep 07, 2018
VERY GREAT TOOLS AND REAL LIFE EXPERIENCES PRESENTED IN THIS MOOC!
By Gayle H•
Oct 04, 2018
Fantastic, just want to get that one quiz figured out so I don't loose marks for questions that didn't apply? help
By Sumit C•
Jun 01, 2019
The tools that were provided act as leverage to gain knowledge about how Social Monitoring is done and how to maximize your brand's reputation by knowing the competition in the market.
By Mark V•
Oct 01, 2019
Very good. Very useful. I only drop a star because many instances were not up-to-date. Provides a lot of free tools!
By Michelle S•
Nov 22, 2019
Great course, but a little dated. Needs some updates.
By Shivangi c•
Dec 06, 2019
This is course is very useful for me, I have learned so many things from this course and its very beneficial for my future career.
By Fabio P R•
Feb 04, 2016
I found it was very interesting, for sure, but maybe too focused some times. Also, it seems good for listening to twitter, for example, but not other social medias that could be much more interesting in different situations.
By Linda L•
May 04, 2018
Good, just frustrating there is no one in the forums to help when the apps we're being asked to use aren't working for us. I would have been nice to have some direction and to save some time. The course information will be helpful.
By Valeriya C•
Feb 23, 2016
I would prefer to learn about less SMM tools more in depth, rather then getting to know so many just briefly. Felt a little bit overwhelmed.
By Anaïs N•
Apr 10, 2016
I found the course useful to better ground and assimilate the ideas presented in the first one.
But on the other hand, as mentioned by other learners, I do find it a little too much on the commercial side.
I did find very interesting to learn to use some of the tools such as Klout. I think that in time, and working in the Social Media department of a company, I would get the chance to see the interest of Lexalytics but I DID NOT understand anything related to Bluemix... I felt it was superfluous in this course.
All in all, I did appreciate the course as it made me think more deeply about my goals, but I'm not entirely sure it was worth the €71. I feel it could have been shortened a tad bit and go more to the point.
I do look forward to the next course though as I am learning a great deal no matter what :)
By Stephane D•
Mar 01, 2016
Some interesting content and great softwares/tools. However this second mooc is a bit too much on the commercial side (including VERY pricey softwares that few of us will ever use I guess). Fortunately, the other moocs of the specialization are much much better!