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Learner Reviews & Feedback for Social Media Management by Meta

2,579 ratings
769 reviews

About the Course

This course equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness. You will end the course with real-world application of your skills through a content management project. By the end of this course, you will be able to: • Establish and manage a social media presence • Create a Facebook business page and an Instagram account for business • Understand how and why to create content for social media • Create a brand, tone, and voice for a social media presence • Manage a content calendar for your social media presence • Evaluate the performance of your content on social media and to iterate and optimize the performance • Create a content calendar for your social media presence • Manage social media content using real world data This course is intended for people who want to learn how to create and manage a business presence on social media, including creating content, interacting and engaging with customers on social media and evaluating the results of different posts. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners already completed course 1 (Introduction to Social Media Marketing) in this program....

Top reviews


Jan 23, 2021

Iam really happy I chose social media marketing as my course.they have very unique way of teaching and now I'm aware of so many different ways and tricks to grow on a business page. Thank you so much❤


May 2, 2021

I liked the teacher of the course ! Her voice, accent, intonation were clear. She is the best speaker that I have seen so far. Thanks for such insightful course!!!! I already recommended on Linkedln.

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26 - 50 of 794 Reviews for Social Media Management

By Alessandro P

Mar 24, 2021

I have no doubt this is one of the best up to date course on social media management out there. Anke is an outstanding tutor and a professional marketer.

This course is packed full of precious advice, best practice and proven procedures to create content and to manage it, using Facebook and Instagram insight and Excel files. You will learn how to organize your content and how to create a content calendar.

In addition, there are further reference links where you can go in depth in any of the subject.

Above all, this course pushes you to take action; since the begin you can use your own business to complete your assignments to create your content calendar and start to publish.

However, if you don't know anything about inbound marketing, buyer persona, KPIs , I invite you to have a look at the full specialization and start doing the first course.

By Khetrabasi S

Apr 22, 2022

What are the best ways for sharing and posting reviews on social media? For starters, you’ll need to do more than just copy and paste text from your Yelp business page or upload screenshots of your latest 5-star rating on Google My Business

When posting customer reviews on social media, think of the reviews that you have in the same way you think of your other digital marketing assets. Before hitting “Post,” you must:

To help you with sharing customer reviews on social media, we gathered a list of tools you can use that will transform your best online reviews into powerful social posts. 

By Nyan H A

Jan 6, 2021

That's great for very important for business to create content ideas and content calendar. Coursera is very good presentation for Facebook Social Media Marketing. Thanks a lot for learning with your!

Best Regards,

Nyan Htat Aung

By Michelle B

Apr 23, 2021

Excellent course. I already do have a background in social media from my work but I still learned quite a bit from taking this course and look forward to completing the others in order to learn my certificate. The materials were quite straightforward and the combination of videos and reading materials meant that I could stay on top of the work whether I was at my desk, traveling, or even working out (via using my phone). Enjoyed the projects as well as it's helped me hone my skills to improve at my job.

By Babette H Y

Mar 15, 2021

Excellent insights on staying on brand while managing social media for a business. I found the content calendar section challenging but really have come to appreciate how it helps the overall strategy to utilize social media platforms to the fullest and utilizing the best practices giving relevant and valuable content.

I really learned a lot in this course and it is helping tremendously already with the work I do in the social media marketing/management field.

By mohamedou a

Sep 14, 2021

The instructor (Anke) is just amazing. Very methodological, very organized. I really congratulate you on this very amazing design that you do for the courses. You love this, and we love you for uncovering the secrets of this field. I recommend this course to anyone who wants a course that combines both the theoretical knowledge and practical tips about social media marketing. Particularly, when the focus point is Facebook or Instagram as the channel.

By Sebastian L M

Feb 23, 2021

I really liked this course, I found that the practical part with the final calendar was quite difficult but very interesting and significantly helped me to learn more about content organization. (Spanish: Realmente me gusto este curso, encontre que la parte practica con el calendario final fue bastante dificil pero muy interesante y significativamente me ayudo a aprender mas sobre la organizacion de contenidos.)

By Christin S

Apr 23, 2022

L​iked the roll out of information via videos and quizzes. The hands-on projects combined with peer reviews are excellent tools to apply and deepen the knowledge of what you just learned. This course covers a lot of territory and is a perfect launch pad for anyone who is not familiar with social media and the various platforms & best uses, and who wants to get up-to-speed fast.

By Anuraj D

Mar 17, 2021

Best Course Ever with full of practical Knowledge. I love this course really because this course gives me a clear understanding of Social Media Marketing and now I'm very confident to pursue my career as a social media marketer and I would like to thanks the Instructors and the Coursera team who puts all possible efforts to share this course with us. Thank you so much!!

By Monica P B M

Nov 15, 2021

I really liked this course, the instructor was really nice and the tone of voice helped a lot to get motivated to continue with the course, I really loved that you not only learn, but also put everything on practice. I strongly recommend this course if you are interested in social media era and how to make a business grow and engage with the auidence.

By Jennifer D

Mar 24, 2021

Super love this course! It's clear, concise and the assignments are challenging but it really sharpens your understanding of the topic as well as practice doing the lessons yourself. I love learning from my peers' answers as well. This course made me more confident in my choices of creating contents and the calendar hack was so helpful!

By Mohamad A A U

Dec 2, 2020

Social Media Management course has taught me a lot and enabled me to navigate between different social media platforms. It is informative, interesting and great for learners who have interest in developing skills and become well-informed about Facebook and Instagram. Materials are really interesting. Thanks for this course!

By Wambazu E

Apr 18, 2021

Very insightful!! Most interesting part has been learning how to create a social media content calendar. For the little time i have been doing social media management on of my biggest challenges was brainstorming content to share but now i have a clear strategy on how to get engaging content. Thanks Coursera and facebook

By Muhammad I

Apr 4, 2022

absolutely awsome course and hands on exercises were also helpfull to learn but here is a request to APTLY that kindly provide notes with each videos of lecture as there were also some important notes provided with some particular video but not with all as reading something more profitable as well as watching videos

By Ingrid K

Apr 4, 2022

This course focuses on Facebook and Instagram data analytics. It moves at an easy to follow pace and all of the videos are very well done. I enjoyed learning at my own pace. I am able to use what I learned during this course to help a few people with their social media business pages. I'm excited to learn more!

By Wendy R

Apr 15, 2021

I enjoyed this course, it was practical teaching us how to create content for various Social Media Platforms. The course taught us to audit social media content as well as each Social Media Platform. The course taught us how to interpret data (or rather Insights) from various social media platforms.

By Loraine P

May 9, 2022

Insighful, informative and practical course which builds and hones your skills on planning and scheduling content, content creation, branding and data analysis. Exposes you to different social media platforms and guides you to selecting the best platform that aligns with your business.

By Kaila Z

Nov 15, 2021

This course was incredibly informative and clear in all of the content that was covered. It taught real-world topics/ issues and helpful tools to become an effective Social Media Manager. Would strongly recommend anyone interested in the social media world and all its possibilities!

By Ann K P

Oct 26, 2020

This course is going to give you activities that would allow you to experience what a social media manager plays in a business. More than the type of posts and how to measure them, you will discover how every content and measurement should always be aligned with a business' goals.

By Nausherwan N B

May 26, 2021

I would like to express my heartfelt thanks to the Coursera Team and my Instructor Ms Anke for developing this course which I enjoyed doing thoroughly and as I am progressing in this specialization , I am beginning to enjoy , as obviously it's the evolution of one's learning .

By Riya S

Apr 3, 2022

In this, there was a lot to learn, content management, and Engagement of different posts on a different platform.

It took a little long for me to understand the calender. However, I learned and now it's been very easy for me to create and plan it. Thank you Anke Audrient Mam.

By Maissa A

Apr 8, 2021

The course is very well-structured; the instructor, the material, and the presentation are all very engaging, smooth, and clear. I appreciated the course because it gave me insights not just into social media marketing, but marketing in general and project management as well.

By Mishael D

Feb 10, 2021

This course was very fun and engaging. I learned a substantial amount about creating a business account on social media and I understood how to push my awareness online. I am excited to pursue the next course in this group and I hope I will start my own business soon.

By Edel K R

Jan 11, 2021

This is an important course for those who wants to learn more about managing your social media accounts for your businesses, not only this course will teach you of know-hows but also teaches the students tips and examples so they can be a better social media marketer.

By Mudassar I

Nov 28, 2021

Really compact designed with high-quality content and real examples. Like examples of some businesses in the different modules make me think in real-life case scenario and that really connects with realities closer and give the opportunity to pick and learn better.