In this intermediate-level guided project, you will master the art of AI-driven prospecting using Lemlist. We will do this by setting up and leveraging Lemlist for automated email and LinkedIn outreach, to create a sales pipeline and enhance your prospecting efficiency. You will learn how to integrate Lemlist’s AI capabilities to personalise and optimise your campaigns. Additionally, you’ll explore best practices for creating and managing automated sales funnels in Hubspot, ensuring a seamless transition from lead generation to customer conversion. By the end of this project, you will have the skills to drive more effective and automated prospecting campaigns. Learners will need a sound understanding of the principles of Sales Prospecting. Some prior experience of AI and HubSpot would be advantageous. Learners will also need to set up accounts in Claude AI, Lemlist, HubSpot and LinkedIn.
Sales Prospecting Mastery with Lemlist: AI-Driven Strategies
Instructor: Khristian Serrano
Access provided by International IT University
Recommended experience
What you'll learn
Leverage Lemlist for AI-driven prospecting, enhancing outreach efficiency with dynamic personalization and automated follow-ups.
Design and implement sales funnels by integrating Lemlist with Hubspot, improving lead management and conversion.
Use Claude AI to generate and optimize personalized content for LinkedIn and email, boosting B2B prospecting effectiveness.
Skills you'll practice
Details to know
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Only available on desktop
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Learn, practice, and apply job-ready skills in less than 2 hours
- Receive training from industry experts
- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Task 1: Introduction to Lemlist, Claude AI and HubSpot
Task 2: Utilise Claude AI to Generate Content Ideas
Task 3: LinkedIn Prospecting with Lemlist
Practice Activity
Task 4: Integrating & Launching Lemlist Email & LinkedIn Sequences
Task 5: Integrating with HubSpot and Setting up Sales Deals Pipeline
Cumulative Task
Recommended experience
Sound understanding of Sales Prospecting.
Some prior experience of AI & HubSpot.
Accounts: Claude AI, Lemlist, LinkedIn & HubSpot Accounts
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Instructor
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How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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