Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis
About the Course
Top reviews
HR
Jan 21, 2022
Very beautifully designed course for the beginners even. The course instructor took us through a journey of content strategy and share awesome points to be worked on. Thank for such a beautiful course
JC
May 25, 2020
For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.
1651 - 1675 of 1,685 Reviews for The Strategy of Content Marketing
By Alex M
•Jan 12, 2023
Assignment directions were not clear. It was hard to connect the empathy map with the directions and expectations of this course. The content itself was just recycled statements and overly repetitive.
By laura t
•Apr 6, 2021
mine time is valuable because the course does not have an actual certificate from that university and it is not fair to pay so that they do not give you a certificate as it should be.
By Celeste C
•Dec 26, 2023
First two weeks were ok and kinda useful but repetitive. Week three was ultra repetitive and couldn´t even finished the course because it was so boring, sorry.
By Oyku S O
•Dec 4, 2024
Content is weak and too broad. More than a course content, it was a podcast between two people who just talked about their own past experiences.
By Abhiman S
•Jun 11, 2020
Basic Content and knowledge, not so out of the box course. Half of the course is on the Mp3 platform, no resources used or mentioned.
By Elizabeth N C
•Sep 23, 2021
It remains to explain more of marketing content strategies that is more dynamic in the practical case lessons resembling a real case
By LAURA D A
•Jul 19, 2020
The audio lectures are not as effective. I was expecting a video since this is a course, not a podcast.
By Aurélie M
•Mar 22, 2025
il manquait des vidéos.. certains modules présentaient des personnes qui n'ont jamais parlé.
By Hooman D
•Apr 6, 2022
The course has some strong materials in there, but it's too disorganized to make any sense.
By maheshi n
•Jan 31, 2023
videos are not helpful and content also need more description
By Pierluigi L
•Aug 12, 2020
interesting and rich in content, but absolutely dispersive!!!!
By Benito V
•Aug 31, 2021
Taking a while to get anywhere of relevance to me.
By Justin D
•Jan 13, 2022
Very glitchy course with some missing videos.
By Emily R
•Jun 18, 2020
Quite basic and not especially engaging.
By laumadrid:3
•May 20, 2024
necesito la certificacion
By Cole Z
•Apr 28, 2025
Terrible
By Keith D M
•Nov 1, 2025
As far as I can tell this course is little more than an advertisement for ChatGPT. Unless you are unaware that you can ask an AI to write an email subject line for you, you should avoid this course. What's particularly ironic is that before any lectures the course had me interviewed by an AI to determine my skill level and goals. I was reassured several times that my responses were very ambitious and specific, but at no time was it suggested that I would better off in a more advanced course. Clearly the folks who developed the course aren't any better with AI than their students.
By Tara P
•Aug 23, 2023
I'm not sure what happened with this course, but all additional guest speaker modules were missing. I thought it was my system, but anything with Brian or any other speaker was completely missing. I'm not sure if they revoked their rights, but I am disappointed.
By Nmesomachukwu U
•Nov 27, 2023
I watched the videos, did the quizzes but most of the content remained locked, even though I'm on Coursera Plus. I've complete course but one of my peer graded assignments is withholding my certificate.
By Twoja R
•Feb 20, 2024
taking under considerations other courses i've done, this one is the worst one by a healthy margin, I doubt if I will take any UC DAVIS course in the future.
By Osiobe M
•Jul 17, 2020
Being a certified content marketing strategist is a thing of great joy. The course has added more to my knowledge as a person and other aspects as well.
By Qazi U F
•Apr 11, 2025
not worth it, totally readable. it's better if it would be video based as THE COURSE NAMED AS CONTENT MARKETING WHICH IS RELATED TO VISUALS.
By Vanesa Z
•Apr 18, 2024
Hola buenas tardes tengo las clases bloqueadas de la semana uno y dos y no puedo avanzar alguien que me diga que puedo hacer al respecto
By Mr k
•Jul 26, 2024
A YouTube video will provide more useful information than this course. When it came to wordpress in 2024, it made me uncomfortable
By Bianca D
•Jun 22, 2023
O curso deveria ser mais dinamico, acho que enrola demais até chegar ao conteúdo, sem falar que a narraçao é muito calma.