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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,494 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

SP

Nov 21, 2019

Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.

MA

Sep 9, 2017

Good coverage of the different areas and state of the art of neuroscience. Great examples and presentation of studies allow students to link to scientific concepts to daily pratice.

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526 - 550 of 889 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Nittaya W

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Jul 6, 2020

Excellent course for beginners.

By Sara A G D L

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Jul 1, 2020

Great teachers and information.

By Anupama S

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Apr 24, 2020

Ilthis course is very useful ..

By Andreea A C

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Jan 5, 2020

Great information and structure

By Unai A

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Mar 5, 2018

Very detailed and comprehensive

By Melina G

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Sep 13, 2024

Excelente curso, muy completo.

By Liyan F

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Sep 19, 2022

It was very useful and light.

By Ze M

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Jun 13, 2019

Great course, excelent classes

By валерия г

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Feb 16, 2025

дуже цікавий і живий матеріал

By Anthony C

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Jan 3, 2023

Brilliant course! Enjoyed it!

By Abhinav K

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Oct 21, 2022

how to get it certifications

By Natalia C h

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May 21, 2021

es muy completo e interesante

By Sumeet B

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Apr 23, 2019

Exceptional & very insightful

By MILAGRO I C M

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Sep 25, 2025

Excelente, gran aprendizaje!

By Luís R M J

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Jan 1, 2022

Ótimo curso , PARABPARABÉNS!

By Shrishail C

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Aug 2, 2021

Amazing course, very helpful

By Vanessa G

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May 24, 2020

Provides excellent framework

By Crony C

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Apr 15, 2020

Awesome content and delivery

By Marcos E M d R

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May 3, 2020

Excellent marketing course!

By Alaa A

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Oct 27, 2018

I think it's amazing course

By Eder C d C e S

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Nov 5, 2016

Pretty good course. Enjoyee

By Shivansh S

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May 31, 2025

Great Learning opportunity

By Nain E T

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Sep 1, 2022

It was an excellent course

By Tamara M O

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Mar 16, 2021

It was an excellent course

By Rita P A

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Apr 17, 2020

Very interesting course :)