Learner Reviews & Feedback for Digital Marketing Strategy: Navigating Emerging Media and AI by University of Illinois Urbana-Champaign
About the Course
Top reviews
HI
Oct 4, 2020
The content was a bit too heavy. For professionals it is OK but for a Marketing guy this could be a bit of a challenge. Try to split it into two..Why there are no Honours assignments?
OO
Nov 30, 2020
The first course, where I actually learned something new (and I've completed 5). It's a bit hard at first, but you definitely learn things. Recommend the most on Coursera!
651 - 675 of 684 Reviews for Digital Marketing Strategy: Navigating Emerging Media and AI
By Akarsh M
•May 8, 2020
The lectures were monotonous and I felt that they were very lengthy. The topics that the professor taught could have ween wrapped up in a week.
By Mirela P
•Apr 23, 2018
There was a lot of text on the slides and I felt like it was not supported by sufficient real life examples. Other than that, good work.
By Ralf F
•Nov 18, 2022
The text was read aloud rather than recited freely. The slides are somewhat antiquated in design. For a beginner, the course was fine.
By Lisa S
•Feb 5, 2021
While the information was excellent, I felt like there could have been more practical, interesting ways of presenting the material.
By Harikrishna P
•May 22, 2018
Great Course although I would have loved it if the instructor gave more real life examples (from outside the prescribed readings)
By Hasan F
•Jan 23, 2021
The course is somewhat and only in few places outdated and a little long for a very basic understanding. Yet overall it is good.
By Aarooshi K
•Apr 23, 2018
Very high level content- does not really add much value. Consider integrating this course with specific Planning course.
By Louis C
•Aug 25, 2016
This is basic content i wish it was a more outside just a lecture style where the lecturer just reads from the slides.
By Karen F
•Apr 18, 2020
Good content but the peer-grading system is compromised by users who don't understand / follow the guidelines set
By Andrew O
•Feb 21, 2018
It is a good overview but there are errors on week 4 (especially the quiz) and the instructor is a bit dry.
By Marcus U
•Oct 30, 2017
They put the right content in evidence but I felt miss more market experience from the tutor in this field.
By Santoshkumar P
•Jun 25, 2018
Thanks for updating the resources. The interviews were a great addition and added a lot of insight.
By Bente N
•Apr 11, 2017
This Module was very interesting. It just have to be updated as things change so fast!
By Romain V
•Feb 9, 2016
The landscape is quite basic and would require further development to be more relevant
By Gisela S
•Feb 23, 2020
Overall is fine. Possible room for improvement will be the case study questionaries.
By Paschalis A
•Sep 8, 2015
Some times the questions in the test were in my opinion irrelevant to the material.
By Benjamin D
•Jun 14, 2020
This course could be improved by assignments that require more critical thinking.
By Daniel A M H
•Nov 9, 2020
Very good information but the way it was presented was very bored and sistematic
By Subhajyoti C
•Aug 2, 2020
This course covers the topics only superficially but with not enough details.
By Michelle A
•Aug 20, 2016
The content is good, but the way the lectures are given not so much.
By Ng K W
•Feb 19, 2017
The lecturer seems to be reading off the text - could be better.
By Kirk L
•Mar 15, 2016
Course was poorly put together with errors that are not fixed.
By Gaurav B
•Sep 15, 2019
Good Lectures and Videos.
Practical Example are Not Provided.
By Xueyan X
•May 31, 2019
Quite basic stuff, only the AR/VR part was interesting.
By Cesar A N
•Sep 11, 2016
The video lectures are not engaging at all.