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Learner Reviews & Feedback for Marketing Analytics Foundation by Meta

4.8
stars
2,260 ratings

About the Course

This course lays the foundation of marketing analytics. You’ll learn the basic principles of marketing, the role data analysis plays in digital marketing and how data is collected and managed. By the end of this course you will be able to: • Describe how marketers use data to inform campaign decisions • Describe the basic principles of marketing • Identify why data analysis matters in digital marketing • Implement the Meta pixel to capture data used to track visitor activity on a website • Explain how an API connects data captured offline to an online platform • Describe common platforms for online data management and evaluation • Navigate Google Analytics and Meta Ads Manager reports • Explain the significance of the privacy regulations that govern the online marketing space Regardless of your current marketing and analytics experience, this course will help you build a solid foundation for incorporating data into your marketing efforts. Learners should have basic internet navigation skills and be eager to participate....

Top reviews

VT

Dec 3, 2021

This course has taught me lessons like how to collect data, Marketing & Advertising policies and ethical ways for marketers to leverage consumer data for driving profits.

MF

Nov 28, 2023

Excellent resource. As a professional who is a bit out of practice due to my current role, these foundations are essential for anyone seeking digital marketing expertise.

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176 - 200 of 477 Reviews for Marketing Analytics Foundation

By Ahsan A

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Oct 23, 2022

The course is designed quite well. Very comprehensive.

By SUMIT D

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Oct 9, 2022

this course was very understandable and knowledegable.

By Kunita

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Feb 12, 2023

This was an exceptional course! I enjoyed it so much!

By Rakesh N

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May 26, 2023

Loved this course, very detailed and simply explained

By Muhammad A

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Mar 9, 2022

best and most authenic matterial provided by coursera

By Syed Z S

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Mar 20, 2024

It was great and informative course for me thanks 👍

By Robert J A

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Dec 12, 2021

very informative for beginners such as I. Thank you!

By Syed M I S

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Nov 23, 2021

One of the best course I have ever taken. Great job.

By Ogochukwu U

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Apr 5, 2022

Very insightful. Well explained, clear and concise.

By Esteban A M S

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Dec 10, 2021

Buena bases para el analisis orientado al marketing

By sibo7273

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May 25, 2023

A solid foundation on marketing analysis concepts.

By katelyn l

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Feb 20, 2023

awesome loved it see you again in the Next course!

By Kaushini F

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Sep 29, 2022

Thank you , This course was really helpful to me.

By Carlos M

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Apr 3, 2022

I love it!! Everything!!! You should get a raise!!

By Riska M

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Jan 31, 2022

Alhamdulillah, Thanks for course. Really hopefull!

By Pedro

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Jan 24, 2022

What an amazing teacher! Loving this course so far

By Robert C

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Dec 27, 2021

just awesome. Very good topics and information...

By Karol N N O

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Feb 9, 2025

espectacular me encanto este curso, aprendi mucho

By Estela R

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Aug 22, 2023

Very relevant information and a great foundation.

By Mona S

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Jul 13, 2022

the explanation was simple and easy to understand

By FIORELA J M Q

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Apr 10, 2022

EXCELENTE CURSO!!!

ME ENCANTÓ, APRENDI MUCHÍSIMO.

By Luis A H P

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Sep 30, 2025

muy dinamico lo volveria a llevar una y otra vez

By Charity M

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Jan 5, 2023

big and wonderful insight on marketing analytics

By tasfi i

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Jan 4, 2023

covered all the foundation for the courses ahead

By Ashenafe M W

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Dec 25, 2022

thanks to Meta and the instructor Anke Audenarat