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Learner Reviews & Feedback for Marketing: Customer Needs and Wants by IESE Business School

4.5
stars
486 ratings

About the Course

Master the art of understanding your customers and building effective marketing strategies. This course will equip you with the skills to identify, classify, and profile customers using market segmentation techniques and data analysis tools. Learn how to analyze customer behavior to optimize marketing campaigns and drive sales. You'll cover marketing fundamentals, product/pricing strategies, brand building, and communication strategies for **digital marketing**. No prior experience is required. This course is perfect for those looking to improve their **marketing** skills and boost their **business**....

Top reviews

GP

Feb 7, 2019

A helpful course for a beginner who doesn't have business or economic background.

LS

Oct 10, 2016

the course outline really equips an individual on how marketing is a core part of business

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51 - 75 of 104 Reviews for Marketing: Customer Needs and Wants

By Dr. V P G

•

Aug 23, 2016

very good and knowledge based course

By KARAN M

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Apr 24, 2022

good course

and very skill improved

By Sumit K J

•

May 11, 2021

It was really helpful to me

By Salvator O

•

Jul 29, 2020

Insightful course content.

By Luka Z

•

Apr 30, 2017

Truly fantastic course!

By KACHHADIYA P N

•

Aug 19, 2025

this is very knowable

By José L O E

•

Jul 17, 2020

Thank you from Mexico

By Mokhidil S

•

Oct 29, 2020

very helpfull course

By Joseph O A

•

Aug 23, 2018

Detailed overview of

By Girmaji K

•

Nov 28, 2020

Marketing is great

By YASH T

•

Apr 24, 2022

great learning

By Namrata R

•

Sep 21, 2020

Extremely good

By Prashant R

•

Sep 22, 2019

Nice learning

By Hamid S

•

Nov 19, 2016

thank you.

By Anis C

•

Sep 27, 2020

Excellent

By Fabio A d S

•

Oct 17, 2017

Wonderful

By Jose M R M

•

Apr 1, 2017

Very Good

By Javier C L

•

Jul 21, 2016

Very good

By Rishika C

•

Mar 9, 2022

Loved it

By Badal K S

•

Apr 2, 2019

Awesome

By PROMISE O

•

Dec 10, 2021

superb

By Manish M

•

May 21, 2025

Good

By Gayathri

•

Jun 15, 2022

good

By CHINTANKUMAR C

•

Apr 15, 2022

good