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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,048 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

VF

Dec 16, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

JT

Jul 18, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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3126 - 3150 of 5,366 Reviews for Marketing in a Digital World

By Jean-Marie G

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Jul 23, 2020

Practical, applicable and fun !

By Jenna L A

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Jul 19, 2020

The class was very interesting.

By Ahmed R

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Jul 15, 2020

Excellent course for beginners!

By Ayush T

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Jul 10, 2020

Very interesting and insightful

By George L

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Jul 1, 2020

Great course! Highly recommend.

By Milena Q R

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Jun 22, 2020

Amazing content. Great teacher!

By Pravin N

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May 2, 2020

I have learn so much new things

By Naseer A

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Jan 1, 2020

It was very useful class for me

By jpark492

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Nov 11, 2019

easy to follow and very helpful

By SALEM M A

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Mar 10, 2019

Thanks Coursera for this course

By NKETIAH E

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Nov 16, 2018

The best of all online courses.

By Eman K A H

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May 25, 2018

this is Excellent course I take

By Amanpreet S D

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May 10, 2018

Great course with illustrations

By Nourdine E H

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Nov 27, 2017

Great course and great teacher!

By Livia T

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Sep 6, 2017

Great course, very interesting|

By EchoWu

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May 29, 2017

Great! I learned a lot! Thanks!

By Sonica A

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Mar 10, 2017

great learning from this course

By Sharad A

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Feb 11, 2017

Very interesting and Innovative

By Antoine C

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Feb 7, 2016

High quality and great insights

By Dany B

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Dec 2, 2015

Very interesting !! and helpful

By Elysée T

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Nov 12, 2024

Efin mon cours est fini. Merci

By reza a

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May 22, 2023

i can't verify id. pls help me

By Horace L

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Mar 27, 2022

It is a good marketing course.

By ANURAG

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Jul 12, 2021

excellent learning experience.

By Sidharth S

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Jun 27, 2021

Amazing course, worth doing it