Name: Strategic Management
Brand: Copenhagen Business School
Availability: OnlineOnly
Rating: 4.7 (1003 reviews)

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Learner Reviews & Feedback for Strategic Management by Copenhagen Business School

4.7

stars

4,503 ratings

About the Course

The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale. In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- you will gear up for the challenges of strategy formulation and implementation in a 21st century business. After taking the course, you'll be able to: - Explain why "doing" strategy is considered "the high point of managerial activity" (Mintzberg); - Recognize and avoid the old, tired ideas about strategy that are still out there, so you can adopt fresher, better ideas; - Point out how doing strategy has changed because of advancing technology and globalization; - Prepare for the Capstone Project for the Strategic Management and Innovation Specialization...

Top reviews

Sep 20, 2016

I liked the course a lot, the references were great and gave me great insight about Strategic Management. The lecturer was really good, specially if you compare him to the one in Strategy Formulation.

Nov 2, 2015

It is a great course that simplifies how we should think about a business (the start and the long term visions) it also reorders our way of thinking about how firms work and overcome their obstacles.

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By Arkadi S

•

Sep 19, 2015

The course is very interesting but there is a problem with the quizzes, it doesn't accept correct questions. If needed I can provide a screen shot of the problem in one of the quizzes. Hope that all this will be fixed and I'll be able to take the course again.