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Back to Product Management: An Introduction

Learner Reviews & Feedback for Product Management: An Introduction by IBM

4.6
stars
1,085 ratings

About the Course

In today’s fast-changing global market, companies need skilled product managers to develop breakthrough products or to expand their existing offerings. By the end of this course, you will understand what a product manager does in their role and the skills you need to become one. This introductory course is a valuable investment for those looking to start a career in product management. Learn key product management concepts such as the product lifecycle, personas, value creation, and SWOT analysis. Gain an understanding of the job opportunities in product management and the industry-standard Guide to the Product Management Body of Knowledge, ProdBoK®. The hands-on labs provide opportunities to investigate product management in simulated real-world settings. You’ll hear from industry experts discussing their points of view, so you learn about their first-hand experiences. This course is the first in a series of courses, which, once completed, will earn you the IBM Product Management Professional Certificate. Anyone can take this beginner-level course, which does not require any prior Product Management skills or background....

Top reviews

NH

Oct 4, 2024

The course is quick and gives maximum knowledge, Expert view point gives you real understanding of a Product Manager

AZ

Feb 24, 2025

this course really help to get the knowledge to understand what is the meaning for the role of product manager and keep going to learn more.

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201 - 214 of 214 Reviews for Product Management: An Introduction

By sulaiman s a s

Nov 25, 2024

The quiz provided are oversimplified with obvious answers, you don't really need to go through the course material to get most of it right. In the assignments given, it was good practice, however no real feedback from provided solutions. I relied on external assistant like AI chats to compare answers. The videos were okay, but not great, there could have been a better effort in delivering the idea more clearly. This is a course on product management which seems to push the idea of critical thinking, however- it seems the team did little to apply any critical thinking when designing the assignments or otherwise. This is an open loop course with little feedback

By Mohammed B H

Dec 20, 2024

The amount of unstructured information and jumping through the opinions of IBM employees is making the course unbelievably hard to pursue due to the excess unnecessary information that consume too much time with so few benefits

By Ester D

Oct 8, 2024

I believe this class is pretty basic and not challenging. I haven't learned a major concept or anything that will make me a good product manager. I get that it is an intro class, but I could have spared myself some time here.

By Vivek S

Sep 29, 2025

Basic and theoretical in nature, lackluster subject matter experts, and poorly produced videos with low audio volume of certain speakers.

By kavan T

Jun 30, 2025

The Course is too theoretical and there could be an emphasis on Practical examples from Experts for each topic or Important ones

By Tigoianu D

Oct 7, 2025

Called AI for Product Managers but in reality it is mainly "What/Who is the Product Manager"

By Montasir H

Mar 13, 2024

not necessary for so many aspects

By Maxim G

Aug 14, 2024

boring and bit aged

By naeemeh t

Dec 12, 2024

I have finished the course in one day but since it was a free trial they did not send me certificate, i also cannot apply for financial aid as i am iranian and our country is sanctioned

By SHOAIB A

Aug 4, 2025

Due to technical glitch. I wanted to learn IBM AI product management. It keep starting normal Product Management. I already learned that in my college. why I waste my time again?

By Muhammad B

Mar 3, 2025

The tagline on the website said, "Professional Certificate" it is actually just a useless course which is equivalent to a 10 minute Youtube Video. Wish I could get a refund.

By Mitch C

Sep 10, 2024

Redundant points were made by the professionals. The exams asked multiple of the same questions with easy multiple-choice answers.

By Elena I

Sep 30, 2025

Terrible course, nothing really to learn. They make you wait until your trial period to get the certificate, so you pay for it.

By Calvin L

Feb 10, 2025

Very low quality course. Much of it is out of date, shallow information, and also absolutely riddled with grammatical errors.