Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Data Ethics, Dashboard Creation, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Business Analytics, Data Analysis Expressions (DAX), Data Security, Ethical Standards And Conduct, Microsoft Power Platform, Data Management, Data Analysis, Performance Tuning, Role-Based Access Control (RBAC)
★ 4.7 (50) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Meta Ads Manager, Target Audience, Paid media, Target Market, Advertising Campaigns, Facebook, Advertising, Online Advertising, Social Media Campaigns, Campaign Planning, Social Media, Digital Advertising, Campaign Management, Instagram, User Accounts, Account Management, Budget Management
★ 4.7 (45) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Budgets, Social Media Content, Photo/Video Production and Technology, Collaborative Software, Social Media Marketing, Content Creation, Video Editing, Social Media, Graphical Tools, Content Marketing, Marketing, Graphic and Visual Design Software, Graphic Design, Photo Editing
★ 3.9 (17) · Intermediate · Guided Project · Less Than 2 Hours

Multiple educators
Skills you'll gain: Leadership Studies, Sustainable Systems, Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Systems Thinking, Brand Marketing, Change Management, Strategic Leadership, Professional Development, Waste Minimization, Packaging and Labeling, Environment and Resource Management, Business Leadership, Regulatory Compliance, Engineering Management, Market Opportunities, Key Performance Indicators (KPIs), Emerging Technologies, Digital Marketing
★ 4.7 (21) · Beginner · Specialization · 1 - 3 Months

Skills you'll gain: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Management, Business Marketing, Creativity
★ 4.3 (117) · Beginner · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica de Chile
Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Growth Strategies, Business Strategy, Strategic Marketing, Business Planning, Business Leadership, Leadership and Management, Strategic Decision-Making, Global Marketing, Governance, Brand Management, Fundraising
★ 4.7 (155) · Mixed · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Case Studies, Financial Analysis, Strategic Marketing, People Management, Strategic Decision-Making, Marketing Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Staff Management, Partnership Accounting, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Branding, Working Capital
★ 4.7 (161) · Beginner · Course · 1 - 3 Months

University of Washington
Skills you'll gain: Social Media Analytics, Text Mining, Unstructured Data, Quantitative Research, Data Visualization, Statistical Analysis, Data Presentation, Data Analysis, Statistical Methods, Correlation Analysis, R (Software), Application Programming Interface (API), R Programming, Regression Analysis, Data Collection, Python Programming
★ 4.1 (299) · Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Presence, Blogs, Content Optimization, Digital Marketing
★ 4.7 (10) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Newsletters, Automation, Personalized Campaigns, Digital Marketing Tools, Editing
★ 4.6 (45) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Adobe Firefly, Visual Storytelling, Adobe Photoshop, Photo Editing, AI powered creativity, Adobe Creative Cloud, Image Quality, Color Theory, Generative AI, AI Workflows, Editing, Graphics Software, Graphic and Visual Design, Creative Design, Design Software, Storytelling, Design, Creative Thinking, Creativity, Portfolio Management
★ 4.2 (39) · Beginner · Specialization · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Music, Market Opportunities, Music Performance, Entrepreneurship, New Business Development, Intellectual Property, Performing Arts, Marketing and Public Relations, Digital Transformation, Marketing, Music History, Innovation, Business Modeling, Revenue Management, Media and Communications, Business Ethics, Event Management, Media Production, Ethical Standards And Conduct, Compensation Management
★ 4.5 (147) · Mixed · Course · 1 - 3 Months