Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Email Marketing, Content Creation, Graphic Design, Analysis, Marketing Design, Marketing Communications, Digital Marketing
★ 4.1 (15) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Meta Ads Manager, Social Media Campaigns, Social Media Content, Social Media Marketing, Online Advertising, Target Audience, Advertising Campaigns, Advertising, Social Media Strategy, Digital Advertising, Customer Insights, Social Media Analytics, Editing
★ 4 (21) · Intermediate · Guided Project · Less Than 2 Hours

Knowledge Accelerators
Skills you'll gain: General Data Protection Regulation (GDPR), Information Privacy, Personally Identifiable Information, Regulatory Compliance, Law, Regulation, and Compliance, Compliance Training, Compliance Management, Legal Risk, Regulation and Legal Compliance, Data Ethics, Data Governance, Data Security, Data Management, Data Integrity, Data Processing, Accountability
★ 4.8 (78) · Beginner · Course · Less Than 2 Hours

Skills you'll gain: Marketing Analytics, Digital Marketing, Google Analytics, Brand Awareness, Social Media Marketing, Content Marketing, Digital Advertising, Marketing Effectiveness, Brand Strategy, Email Marketing, Performance Measurement, Brand Management, Brand Marketing, Marketing Channel, Marketing, Marketing Budgets, Search Engine Optimization, AI Enablement, Communication, Generative AI
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing
★ 4.8 (20) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Meta Ads Manager, Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Budget Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Acquisition Management, Data-Driven Marketing, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Customer Insights, Marketing Channel, Customer Analysis, Marketing Effectiveness, Brand Loyalty, Brand Strategy, Customer Relationship Building, Marketing Strategies, Campaign Management, Performance Measurement
★ 4.7 (18) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Customer Analysis, Persona Development, Customer Relationship Management, Customer Insights, Target Audience, Target Market, Marketing Strategies, Marketing Planning, Consumer Behaviour, Social Media, Product Knowledge, Research
★ 4.6 (33) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Prompt Engineering, Target Audience, AI Personalization, Blogs, Marketing Psychology, Online Advertising, Copywriting, Advertising, Marketing Materials, Advertising Campaigns, Email Automation, Generative AI, Content Creation, Facebook, Marketing
★ 4.1 (22) · Beginner · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Constructive Feedback, Client Services, Data Storage, Data Storage Technologies, Video Editing, Editing, Social Media Content, Style Guides, Social Media Strategy, Rapport Building, Data Maintenance, Social Media Management, Social Media Marketing, Video Production, Customer Retention, File Management, Selling Techniques, Customer Relationship Building, Cloud Storage, Relationship Building
★ 4.1 (10) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Graphical Tools, Social Media Content, Social Media Marketing, Video Editing, Video Production, Social Media, Graphic and Visual Design Software, Graphics Software, Social Media Strategy, Graphic Design, Content Creation, Organizational Skills, Marketing, Marketing Communications, User Accounts
★ 4.5 (28) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Personalized Campaigns, Content Creation, Content Development and Management, Ideation, AI Personalization, Social Media Content, Content Optimization, Content Scheduling, Brainstorming, Search Engine Optimization
★ 4.8 (12) · Beginner · Course · 1 - 4 Weeks