• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing

Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    Create corporate Newsletters with Canva

    Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Email Marketing, Content Creation, Graphic Design, Analysis, Marketing Design, Marketing Communications, Digital Marketing

    4.1 stars, 15 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.1 (15) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    How to edit and improve a Facebook Ad

    Skills you'll gain: Facebook, Meta Ads Manager, Social Media Campaigns, Social Media Content, Social Media Marketing, Online Advertising, Target Audience, Advertising Campaigns, Advertising, Social Media Strategy, Digital Advertising, Customer Insights, Social Media Analytics, Editing

    4 stars, 21 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4 (21) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • K

    Knowledge Accelerators

    The ABC's of GDPR: Protecting Privacy in an Online World

    Skills you'll gain: General Data Protection Regulation (GDPR), Information Privacy, Personally Identifiable Information, Regulatory Compliance, Law, Regulation, and Compliance, Compliance Training, Compliance Management, Legal Risk, Regulation and Legal Compliance, Data Ethics, Data Governance, Data Security, Data Management, Data Integrity, Data Processing, Accountability

    4.8 stars, 78 reviews, Beginner, Course, Less Than 2 Hours

    ★ 4.8 (78) · Beginner · Course · Less Than 2 Hours

    Category: Preview
    Preview
  • C

    Coursera

    AI-Driven Brand Management: Learnings from FANG and FMCG

    Skills you'll gain: Marketing Analytics, Digital Marketing, Google Analytics, Brand Awareness, Social Media Marketing, Content Marketing, Digital Advertising, Marketing Effectiveness, Brand Strategy, Email Marketing, Performance Measurement, Brand Management, Brand Marketing, Marketing Channel, Marketing, Marketing Budgets, Search Engine Optimization, AI Enablement, Communication, Generative AI

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing

    4.8 stars, 20 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.8 (20) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Meta Ads Manager for Beginners: GenAI Feature Integration

    Skills you'll gain: Meta Ads Manager, Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Budget Management, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Data-Driven Marketing, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Customer Insights, Marketing Channel, Customer Analysis, Marketing Effectiveness, Brand Loyalty, Brand Strategy, Customer Relationship Building, Marketing Strategies, Campaign Management, Performance Measurement

    4.7 stars, 18 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (18) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Create Customer Personas in Canva

    Skills you'll gain: Customer Analysis, Persona Development, Customer Relationship Management, Customer Insights, Target Audience, Target Market, Marketing Strategies, Marketing Planning, Consumer Behaviour, Social Media, Product Knowledge, Research

    4.6 stars, 33 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (33) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    AI-Enhanced Content Creation:Elevate Copywriting with Humata

    Skills you'll gain: Prompt Engineering, Target Audience, AI Personalization, Blogs, Marketing Psychology, Online Advertising, Copywriting, Advertising, Marketing Materials, Advertising Campaigns, Email Automation, Generative AI, Content Creation, Facebook, Marketing

    4.1 stars, 22 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.1 (22) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    Skillshare

    Start Your Freelance Video Editing Career

    Skills you'll gain: Constructive Feedback, Client Services, Data Storage, Data Storage Technologies, Video Editing, Editing, Social Media Content, Style Guides, Social Media Strategy, Rapport Building, Data Maintenance, Social Media Management, Social Media Marketing, Video Production, Customer Retention, File Management, Selling Techniques, Customer Relationship Building, Cloud Storage, Relationship Building

    4.1 stars, 10 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.1 (10) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Crea Videos para Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Graphical Tools, Social Media Content, Social Media Marketing, Video Editing, Video Production, Social Media, Graphic and Visual Design Software, Graphics Software, Social Media Strategy, Graphic Design, Content Creation, Organizational Skills, Marketing, Marketing Communications, User Accounts

    4.5 stars, 28 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (28) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • M

    Microsoft

    Smarter Content Creation with Microsoft Copilot

    Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Personalized Campaigns, Content Creation, Content Development and Management, Ideation, AI Personalization, Social Media Content, Content Optimization, Content Scheduling, Brainstorming, Search Engine Optimization

    4.8 stars, 12 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (12) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…838485…287

In summary, here are 10 of our most popular marketing courses

  • Create corporate Newsletters with Canva: Coursera
  • How to edit and improve a Facebook Ad: Coursera
  • The ABC's of GDPR: Protecting Privacy in an Online World: Knowledge Accelerators
  • AI-Driven Brand Management: Learnings from FANG and FMCG: Coursera
  • Crear contenido de conciencia ambiental con Canva: Coursera
  • Meta Ads Manager for Beginners: GenAI Feature Integration: Coursera
  • Fundamentals of Customer Acquisition Management: Coursera
  • Create Customer Personas in Canva: Coursera
  • AI-Enhanced Content Creation:Elevate Copywriting with Humata: Coursera
  • Start Your Freelance Video Editing Career: Skillshare

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok