• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Advertising

Advertising Courses

Advertising courses can help you learn campaign strategy, audience targeting, creative development, and media planning. You can build skills in copywriting, brand management, and analytics to measure campaign effectiveness. Many courses introduce tools like Google Ads, social media platforms, and analytics software, showing how these resources can enhance your advertising efforts and optimize outreach.

Popular Advertising Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Online Advertising & Social Media

    Skills you'll gain: Online Advertising, Data Presentation, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Social Media Analytics, Business Transformation, Social Media Campaigns, Return On Investment, Descriptive Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Viral Marketing and How to Craft Contagious Content

    Skills you'll gain: Social Network Analysis, Social Media Strategy, Content Marketing, Social Media Content, Social Media Marketing, Shared Media, Consumer Behaviour, Driving engagement, Marketing Communications, Content Creation, Influencing, Social Media Campaigns, Persuasive Communication, Advertising, Marketing, Earned Media, Marketing Psychology, Promotional Strategies, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.3K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Marketing, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Prompt Engineering Tools

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Maximizing Facebook: Marketplace & Features

    Skills you'll gain: Facebook, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Event Marketing, Social Media Strategy, Shared Media, Event Management, Content Scheduling, Content Strategy, Drive Engagement, Public Affairs, General Sales Practices, Content Creation, Selling Techniques, Online Advertising, Communication

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Shopify For Dummies

    Skills you'll gain: Digital Advertising, Online Advertising, Retail Store Operations, Customer Analysis, Inventory and Warehousing, Customer Retention, Inventory Control, Google Ads, Pay Per Click Advertising, Customer experience improvement, Customer Insights, Order Management, Order Fulfillment, Inventory Management, Social Media Marketing, Market Opportunities, Marketing Strategies, E-Commerce, Digital Marketing, Web Design

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI for Marketing Execution

    Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Prompt Engineering, Campaign Management, Marketing Automation, Marketing Strategies, Meta Ads Manager, Customer Analysis, Competitive Analysis, Email Marketing, Digital Advertising, Email Automation, Search Engine Optimization, Generative AI, ChatGPT, Market Research, AI Personalization, Content Optimization, A/B Testing, Content Creation

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    STARWEAVER

    Social Media Marketing Course: Ads, Content, and AI title

    Skills you'll gain: Social Media, Branding, Brand Marketing, Brand Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Paid media, Brand Management, Social Media Strategy, Pinterest, Social Media Management, Google Analytics, Content Marketing, Online Advertising, Web Analytics, Meta Ads Manager, Advertising, TikTok, Facebook

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Getting Started with Facebook

    Skills you'll gain: Facebook, Social Media, Safety and Security, digital literacy, Security Awareness, Personally Identifiable Information, Information Privacy, Relationship Building, Social Media Strategy, Social Media Content, Web Presence, User Accounts, UI Components, Online Advertising, Security Controls, Registration, User Interface (UI), Data Sharing, Web Content, Communication

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    GTM Planning and Campaign Execution

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Prompt Engineering, Google Ads, Campaign Planning, Advertising Campaigns, A/B Testing, Online Advertising, Digital Advertising, Keyword Research, Go To Market Strategy, Meta Ads Manager, Search Engine Marketing, Prompt Engineering Tools, Paid media, Performance marketing, Content Performance Analysis, Product Marketing, Marketing Analytics, Competitive Analysis

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Monopolistic Competition & Oligopoly

    Skills you'll gain: Game Theory, Advertising, Market Dynamics, Marketing, Business Strategy, Competitive Analysis, Business Economics, Strategic Thinking, Consumer Behaviour, Market Analysis, Supply And Demand, Branding, Economics, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Online Marketing: Social Media, Ads & E-commerce Certificate

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Content Scheduling, Social Media Campaigns, Content Creation, Data-Driven Marketing, Customer Retention, Meta Ads Manager, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, Driving engagement, Keyword Research, Brand Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Campaign Execution and Automation

    Skills you'll gain: Conversion Funnel Analysis, Campaign Planning, Campaign Management, Marketing Automation, Generative AI Agents, Digital Marketing Campaigns, Marketing Operations, Advertising Campaigns, Marketing Planning, Personalized Campaigns, Social Media Campaigns, Go To Market Strategy, Cross-Channel Marketing, Content Performance Analysis, Paid media, Plan Execution, Pay Per Click Advertising, Performance Analysis, Integrated Marketing Communications, LinkedIn

    Intermediate · Course · 1 - 3 Months

1234…110

In summary, here are 10 of our most popular advertising courses

  • Online Advertising & Social Media: University of Maryland, College Park
  • Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
  • Advertising in the Age of Generative AI: University of Virginia Darden School Foundation
  • Maximizing Facebook: Marketplace & Features: John Wiley & Sons
  • Shopify For Dummies: John Wiley & Sons
  • Generative AI for Marketing Execution: Coursera
  • Social Media Marketing Course: Ads, Content, and AI title: STARWEAVER
  • Getting Started with Facebook: John Wiley & Sons
  • GTM Planning and Campaign Execution: Coursera
  • Monopolistic Competition & Oligopoly: Pearson

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok