SEO courses can help you learn keyword research, on-page optimization, link building, and content strategy. You can build skills in analyzing website performance, understanding search engine algorithms, and creating SEO-friendly content. Many courses introduce tools like Google Analytics, SEMrush, and Moz, which help you track metrics, optimize your site, and improve your search rankings. By applying these skills and tools, you can enhance your online visibility and drive more organic traffic to your website.

Coursera
Skills you'll gain: Content Optimization, Generative Engine Optimization (GEO), Content Marketing, Content Performance Analysis, Workflow Management, AI Integrations, Writing and Editing, Prompt Engineering Tools
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Social Media Content, Search Engine Optimization, Social Media Marketing, Brand Marketing, Brand Awareness, Digital Marketing Tools, Branding, Digital Marketing, Marketing Design, Web Presence, Brand Management, Marketing Materials, Web Design and Development, Video Production
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Keyword Research, Search Engine Marketing, Campaign Planning, Competitive Analysis, Marketing, Generative Engine Optimization (GEO), Content Strategy, Digital Marketing Tools, Pay Per Click Advertising, Competitive Intelligence, Market Share, Auditing, Gap Analysis, Technical Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Web Analytics and SEO, Keyword Research, Web Analytics, Competitive Intelligence, Digital Analysis, Competitive Analysis, Search Engine Optimization, User Research, User Experience, User Experience Design, UI/UX Research, Search Engine Marketing, Digital Marketing Tools, Digital Marketing, Content Strategy, Market Analysis, Content Marketing, Marketing, Strategic Marketing, Marketing Planning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Auditing, Information Architecture, Web Analytics, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric
Beginner · Course · 1 - 3 Months

Skills you'll gain: Webpack, Frontend Performance, Search Engine Optimization, Web Development Tools, Web Analytics and SEO, Performance Tuning, Build Tools, Debugging, Usability Testing, Web Development, Software Testing, Test Tools, Front-End Web Development, Functional Testing, Test Automation, Continuous Monitoring, Development Testing, Computer Programming Tools, JavaScript Frameworks, WordPress
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Content Creation, Web Content, Generative AI, Content Optimization, Search Engine Marketing
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Content Optimization, Generative Engine Optimization (GEO), Keyword Research, Web Content, Content Creation
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Data-Driven Marketing, Web Analytics and SEO, Data Storytelling, Driving engagement, Statistical Methods, Statistical Analysis, Technical Communication, Performance Reporting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Marketing, Blogs, Copywriting, Content Creation, Content Optimization, Web Content, Content Strategy, Digital Content, Marketing Strategies, Search Engine Optimization, Marketing Communications, Persuasive Communication, Driving engagement, Brand Strategy, Web Analytics and SEO, Writing, Brand Awareness
Mixed · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Text Mining, Natural Language Processing, Data Mining, Unstructured Data, Big Data, Applied Machine Learning, Data Engineering, Web Scraping, AI Personalization, Model Evaluation, Machine Learning Algorithms, Web Analytics and SEO, Machine Learning, Model Optimization, Network Analysis, Statistical Methods, Statistical Modeling, Probability & Statistics
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Prompt Engineering, Keyword Research, Blogs, Content Optimization, Search Engine Optimization, Content Creation, Generative AI, Editing, Writing and Editing
Beginner · Course · 1 - 4 Weeks