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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • G

    Google Cloud

    Introduction to Generative AI Learning Path

    Skills you'll gain: Responsible AI, LLM Application, Generative Model Architectures, AI literacy, Safety Culture, Information Privacy, Deep Learning, Organizational Change, Statistical Machine Learning

    4.7 stars, 15K reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.7 (15K) · Intermediate · Specialization · 1 - 3 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    AI Writing Tools for Content Marketers

    Skills you'll gain: Prompt Engineering, Email Marketing, ChatGPT, Content Strategy, Google Gemini, Anthropic Claude, Content Marketing, Generative AI, Marketing Automation, AI literacy, Copywriting, Content Creation, Content Optimization, Content Management, Writing and Editing, Social Media Marketing, Digital Marketing, Search Engine Optimization, Google Workspace, Brand Strategy

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Value Chain Management

    Skills you'll gain: Management Accounting, Operations Management, Marketing Planning, Organizational Strategy, Marketing, Performance Measurement, Operations, Strategic Marketing, Product Lining, Communication Planning, Product Strategy, Supply Chain, Continuous Improvement Process, Manufacturing Operations, Product Assortment, Operational Analysis, Cost Accounting, Performance Analysis, Supply Chain Management, Quality Control

    4.7 stars, 5.3K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (5.3K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Pennsylvania

    Intellectual Property Law

    Skills you'll gain: Intellectual Property, Branding, Brand Marketing, Brand Strategy, Legal Strategy, Brand Management, Case Law, Packaging and Labeling, Asset Protection, Legal Risk, Regulation and Legal Compliance, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Economics, Policy, and Social Studies, Planning

    4.8 stars, 1.7K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.8 (1.7K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Customer Analytics

    Skills you'll gain: Data-Driven Marketing, Customer Analysis, Data-Driven Decision-Making, Descriptive Analytics, Marketing Analytics, Predictive Analytics, Customer Insights, Advanced Analytics, Business Analytics, Analytics, Predictive Modeling, Customer Data Management, Consumer Behaviour, Data Collection, Model Optimization, Revenue Management, Regression Analysis, Business Marketing, Correlation Analysis

    4.6 stars, 12K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (12K) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • G

    Google

    Make the Sale: Build, Launch, and Manage E-commerce Stores

    Skills you'll gain: Order Fulfillment, Online Advertising, E-Commerce, Order Delivery, Order Processing, Order Management, Google Ads, Digital Advertising, General Sales Practices, Market Research, Marketing, Retail Management, Advertising Campaigns, Sales Strategy, Sales, Business Research, Retail Store Operations, Shipping and Receiving, Marketing Strategies, Market Trend

    4.8 stars, 2K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (2K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google

    Stay Ahead of the AI Curve

    Skills you'll gain: AI Enablement, Strategic Thinking, AI literacy, Technology Roadmaps, AI Integrations, Generative AI, Analysis

    4.8 stars, 8.2K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (8.2K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Introduction to Global Sustainable Management

    Skills you'll gain: Business Ethics, Sustainable Business, Sustainable Development, Corporate Sustainability, Sustainable Systems, Sustainability Reporting, Ethical Standards And Conduct, Sustainability Standards, Leadership Studies, Organizational Strategy, Supply Chain Planning, Corporate Strategy, Strategic Planning, Operations Management, Culture Transformation, Global Marketing, Strategic Leadership, Supply Chain, Marketing, Social Determinants Of Health

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Instagram Content Creator Pro

    Skills you'll gain: Instagram, Video Editing, Content Scheduling, Content Performance Analysis, Drive Engagement, Storytelling, Social Media Analytics, Social Media Content, Canva (Software), Content Optimization, Content Creation, Design Elements And Principles, Paid media, Graphic and Visual Design, Driving engagement, Competitive Analysis, Content Strategy, Analytics, Visual Design, Marketing

    4.1 stars, 774 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.1 (774) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IBM

    Generative AI for Product Owners

    Skills you'll gain: AI Product Strategy, Prompt Engineering, Prompt Patterns, Responsible AI, Generative AI, ChatGPT, Risking, Google Gemini, Product Management, LLM Application, AI literacy, Model Evaluation, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Product Development, Augmented and Virtual Reality (AR/VR), Image Quality, Machine Learning, Data Synthesis

    4.7 stars, 12K reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.7 (12K) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Craft Conversion Email Copy

    Skills you'll gain: Email Marketing, Copywriting, Conversion Funnel Analysis, Email Automation, Marketing Automation, Persuasive Communication, Driving engagement, Writing, Marketing, Editing, Content Performance Analysis, Value Propositions, Marketing Psychology, Target Audience, Promotional Strategies, Analysis, Creative Design, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • N

    Northwestern University

    Organizational Leadership

    Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Stakeholder Communications, Cross-Functional Team Leadership, Data-Driven Marketing, Marketing

    4.7 stars, 5.5K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (5.5K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to Generative AI Learning Path: Google Cloud
  • AI Writing Tools for Content Marketers: SkillsBooster Academy
  • Value Chain Management: University of Illinois Urbana-Champaign
  • Intellectual Property Law: University of Pennsylvania
  • Customer Analytics: University of Pennsylvania
  • Make the Sale: Build, Launch, and Manage E-commerce Stores: Google
  • Stay Ahead of the AI Curve: Google
  • Introduction to Global Sustainable Management: Sage Publications
  • Instagram Content Creator Pro: Coursera
  • Generative AI for Product Owners: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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