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Learner Reviews & Feedback for Establishing Product-Market Fit by University of Maryland, College Park

4.4
stars
26 ratings

About the Course

Entrepreneur and investor Marc Andreessen coined the term product-market fit in 2007 when he said, “Product-market fit means being in a good market with a product that can satisfy that market.” While there are ample articles that mention the term, detailed guidance on how to actually achieve product-market fit is scarce. Through our course we will explore an actionable model that defines product-market fit using five key components. From bottom to top, we will examine the layers of product-market fit beginning with your target customer and transitioning through your customer’s underserved needs, your value proposition, your feature set, and ultimately your user experience (UX). Our process is an iterative, easy-to-follow guide through each layer to achieve product-market fit. This process helps you to articulate, test, and revise your key hypotheses about your product and the market so you can define and improve your product-market fit. Using the principles of Lean Product Process, our course is structured in seven steps: determining your target customer, identifying underserved customer needs, defining your value proposition, specifying your minimum viable product (MVP) feature set, creating your MVP prototype, testing your MVP with customers, and iterating to improve product-market fit....

Top reviews

OL

Aug 3, 2022

This is the best course I have taken in this series. My god, I'm almost speechless. If only my laptop hadn't been faulty

PF

Dec 18, 2021

A very good and effective deliverable presentation, I have gain more knowledge. Thank you!

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1 - 10 of 10 Reviews for Establishing Product-Market Fit

By Oluwasegun A L

Aug 4, 2022

This is the best course I have taken in this series. My god, I'm almost speechless. If only my laptop hadn't been faulty

By Najihah A

Dec 19, 2021

A very good and effective deliverable presentation, I have gain more knowledge. Thank you!

By Aravind D

Jun 22, 2022

succint and to the point.

By Johnny S

Apr 15, 2022

I just loved it

By Aditya J C R R G P L

Oct 21, 2022

Great course

By Isadora L

Mar 4, 2023

Very good teatcher, nice slides, I've learned a lot. Tought it would go deeper on some concepts, but it was a good course anyway

By Olorunfemi A

May 18, 2022

Quite an engaging course.

By Fernanda M

Mar 22, 2022

Superficial and obvious. The assignments (forum and quizzes) are useless. Use as example big companies, but the content is oriented to small web/apps products. Needs to put together a project. At least provide the PPT/PDF deck.

By charlotte c

Aug 9, 2022

The instructor explains the basics of product market fit, but the course is more theory-based and has few up-to-date use cases or examples to illustrate the content.

By Astha S

May 14, 2022

Good