About this Course

2,422 recent views
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Beginner Level

No prior experience required.

Approx. 8 hours to complete
English

What you will learn

  • Determine your target customer and identify their needs and wants.

  • Define your value proposition and specify your minimum viable feature set.

  • Create your minimum viable product and the user experience.

  • Test your minimum viable product and iterate to improve product-market fit.

Skills you will gain

Product DevelopmentIdeationProduct Managementproduct designUser Experience (UX)
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Beginner Level

No prior experience required.

Approx. 8 hours to complete
English

Offered by

Placeholder

University of Maryland, College Park

Syllabus - What you will learn from this course

Week
1

Week 1

19 minutes to complete

Introduction to Establishing Product-Market Fit

19 minutes to complete
1 video (Total 3 min), 4 readings
1 hour to complete

Defining Product-Market Fit

1 hour to complete
6 videos (Total 13 min)
1 hour to complete

Identifying Underserved Customer Needs

1 hour to complete
9 videos (Total 28 min), 1 reading, 1 quiz
Week
2

Week 2

1 hour to complete

Determining Your Target Customer

1 hour to complete
6 videos (Total 29 min), 3 readings, 1 quiz
1 hour to complete

Module 5: Defining Your Value Proposition

1 hour to complete
5 videos (Total 20 min), 1 reading, 1 quiz
Week
3

Week 3

1 hour to complete

Specifying Your Feature Set

1 hour to complete
5 videos (Total 22 min), 2 readings, 1 quiz
1 hour to complete

Creating Your Prototype

1 hour to complete
6 videos (Total 31 min), 1 reading, 1 quiz
Week
4

Week 4

1 hour to complete

Testing Your MVP with Customers

1 hour to complete
6 videos (Total 26 min), 2 readings, 1 quiz
10 minutes to complete

Improving Product-Market Fit

10 minutes to complete
2 videos (Total 10 min)
13 minutes to complete

Final Thoughts

13 minutes to complete
1 video (Total 3 min), 2 readings

About the Product Ideation, Design, and Management Specialization

Product Ideation, Design, and Management

Frequently Asked Questions

More questions? Visit the Learner Help Center.